Kia Motors factory South Korea
Kia Motor Corporation (pronounced kia motors corporation; box 기아자동차 주식회사 / 起亞自動車株式會社 listen)) is a South Korean automobile manufacturer, the second automaker in South Korea and the seventh in the world, founded in December 1944. Part of the Hyundai Motor Group. In 2016, more than 149.6 thousand KIA cars were sold in Russia, and 3,007,976 cars in the world. The official slogan of the company is "The Power to Surprise"("The Art of Surprise"). The name KIA stands for "Exit Asia to the World" ("Enter the World from Asia").
Story
In 2006 chief designer Kia Motors was the German Peter Schreyer, who had previously developed the design of Audi and Volkswagen cars. One of the main distinguishing elements of the new design concept from Schreier was the branded radiator grill, called the “Tiger Nose”, in the Russian version of the translation - “tiger grin”.
Between 2008 and 2011, the annual Kia sales in the world increased by 81% and reached almost 2.5 million cars per year.
In 1997 year KIA introduced its first flagship, its first rear-wheel drive luxury model, the KIA Enterprise. The model was focused primarily on the domestic market of its country and was not officially supplied to other markets, although it is rare in the CIS and the Middle East.
After a relative failure with Opirus, there was a long pause in the luxury sedan niche, and in 2012 Kia introduced its first rear-wheel drive model, which really had some success with buyers, which was the KIA Quoris luxury sedan (in Korea - KIA K9). At the end of December 2012, Peter Schreyer became one of the three presidents of KIA Motors (design president), retaining the position of chief designer. For the first time one of the presidents South Korean KIA Motors became a foreigner.
In 2014, the KIA brand climbed to 74th position in the Interbrand rankings, reaching an estimated value of US$5.4 billion, with a percentage increase - again 15% - significantly exceeding the average increase among the Top 100 rankings, which amounted to 7%.
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Owners and management
Activity
The company owns five car factories in South Korea (including the world's largest car assembly plant in Ulsan), Turkey, North America, China, India, etc. In December 2006, began work car factory in Slovakia (Zilina) - "Kia Motors Slovakia". In 2009, a plant was launched in the USA (West Point, Georgia) with a capacity of 300,000 vehicles per year.
The company's cars are sold in 5,000 car dealerships around the world. The distribution network of KIA Motors covers more than 190 countries. In 2007, the company's sales amounted to 1,286,299 passenger cars and 81,040 light vehicles. commercial trucks. Revenue for 2006 - $21.6 billion (in 2005 - $16.5 billion), net loss - $317 million (in 2005 - net profit of $700.4 million). In 2010, the company's sales amounted to 2.13 million vehicles. Revenue for 2010 - $20.9 billion, net profit - $2.02 billion. In 2013, the company's sales amounted to more than 2.746 million vehicles. best selling KIA model is the cheapest Rio model - in 2013, more than 470 thousand Rio cars were sold in the world.
During the crisis of December 2014, it was the only car brand in Russia that stopped issuing cars to buyers who fully prepaid cars, which had an extremely negative impact on the company's reputation.
KIA in Russia
In 2005, the SOK group of companies at the IzhAvto plant launched a project to produce cars Kia Spectra, in 2006 KIA Rio, and a little later KIA Sorento. In 2009-2010, the production of Korean cars at IzhAvto was discontinued. In the summer of 2011, for several months, IzhAvto resumed the production of limited batches of old models Kia Spectra (1700 units) and Kia Sorento (800 units) - to fulfill IzhAvto's obligations to Kia Motors.
In May 2011, it was announced that a special new model Kia Rio, whose production began on August 15, 2011 at the Hyundai plant in St. Petersburg, and the model itself was presented on August 17, 2011. The third generation Kia Rio for Russia was based on the version created for Chinese market- Kia K2 and only then adapted for Russian climatic conditions. This model is made on a completely identical platform Hyundai Solaris and Hyundai i20.
The best-selling KIA model in Russia is the cheapest model in the line [ ] - Rio - almost 90 thousand cars were sold in 2013. In November 2014, sales of this model reached a record level - 10,834 units, and then for the first time in history, a foreign manufacturer's model became the best-selling model in Russia, ahead of the Korean platform Hyundai Solaris and domestic Lada Granta.
KIA in China
For 2013, there are two factories in China, with a production capacity of 130,000 and 300,000 units per year, and one under construction, with a capacity of 300,000 vehicles per year.
Kia cars
Model range of KIA cars
KIA buses
Most of the Kia bus models are made according to the analogues of the well-known Japanese firms: Mazda, Hino, Toyota. The company produces buses of various classes and purposes: small, medium and large class; urban, suburban, intercity.
Kia Besta- a small minibus 4.6 meters long from 8-11 passenger seats. Kia engine H.W. Speed up to 120 km/h.
Kia Pregio- minibus 4.8 meters long with 8-12 passenger seats. Kia J2 engine. Speed up to 120 km/h.
Kia Kombi- a family of buses of a small class with diesel engines Toyota and Mazda. Number of seats 20-25.
Kia Cosmos- suburban and intercity buses of the middle class with 35 seats. Toyota engine L6.
Kia Granbird- the main intercity bus of the company, with 45-47 seats. Hino EF-750, Toyota 17D (380 hp) engines are used.
Notes
- History of the KIA company (English). kia.com.
One of the most popular cars at present, Kia (manufacturing country - Korea) has been pleasing car enthusiasts for 13 years. Model "Sorento" debuted in 2002 in America. After the presentation in Chicago car dealerships, the car quickly began to gain popularity. There were three generations in total. Kia Sorento.
1st generation
The story, as mentioned above, began in 2002. It was then that everyone saw the first Kia Sorento SUV. The country of origin is South Korea, but the assembly was carried out at several Kia Motors plants. The first was located in the homeland of the car, the second - in Russia, the third - in the Philippines, and a little later, due to the increased demand from American buyers, it was customary to assemble in the USA.
Concerning Russian factory, which was located in Izhevsk, at that time only screwdriver assembly was carried out there. If we call this process in simple words, then the finished elements entered the workshops, where it was necessary to assemble them together.
After 4 years, it was decided to modernize the model. During restyling, the design of the car was changed and new, more powerful power units were installed.
II generation
The first generation was produced for 7 years, but in 2009 a new version of Kia was introduced in the capital. The country of origin of the Sorento car could change, because the assembly was carried out in different places. As a rule, they are guided in this matter. For example, in Russia it was decided to abandon Izhevsk, and production was transferred to Kazakhstan. It was in Ust-Kamenogorsk that a plant was specially built, which was called "Asia Auto". Concern "Kia Motors" installed there the most modern equipment, so you don’t have to worry about the build quality, reliable cars are supplied to the Russian market. By the way, you need to pay attention to the fact that Korean experts are closely watching the products that come off the assembly line.
III generation
In 2014, the Koreans presented absolutely updated car"Kia". The country of origin staged a "bride show" in Paris. A year later, it became possible to purchase a model for Russian market. However, with one condition - the assembly was carried out on Avtotor. Back in 2013, the conveyor was transported to Kaliningrad. For those who want an American or Korean assembly, you will have to pay a considerable amount, since officially it is not sold on the territory of the Russian Federation.
Description Kia Sorento 2015
Enough in Russia popular car. And it is possible with full confidence to say that right from the first day of sales, the car took a leading position in the segment. At the same time, it is worth dwelling more specifically on what made it possible to do this. With any restyling of the car, the appearance changes in one way or another, the same applies to the Kia lineup. The country of origin tried to put maximum effort into it. In front of the Sorento received a new grille, as well as a bumper with new optics. Front headlights have acquired LED, and LEDs have appeared at the back.
Innovations in Kia cars
What is fundamentally new in their car offered by the Koreans? Naturally, bold decisions in appearance and interior decoration, more economical diesel engine with a turbine, the suspension became stiffer, and ground clearance decreased by 1 cm, while from the point of view of safety, the rigidity of the body is much increased - by about 18%.
In terms of convenience, Kia (manufacturing country - South Korea) is the leader in this category, in the top version the car is impressive. At the first approach to the car, the illumination of the handles immediately turns on, and when the engine is started directly, the position of the front wheels is visible on the screen. For the cold season, the car has nice little things like heating the steering wheel and seats on three levels. The most important thing is that all these functions are already in basic version. Dashboard the car is completely new, the plastic has changed, it has become matte and more comfortable. The steering wheel is not particularly informative, even if there is an amplifier adjustment button right on it.
Rear visibility is small but clear. On the go, even in economy mode, the engine reserve is enough for a long time, as there is a turbocharged diesel engine under the hood. In order to get into a car, people with growth below average will have to try, there is a very high landing, and the lower part of the body itself - you feel in this crossover, like in an SUV. The brake pedal is not particularly conveniently located - next to a place to rest. This is too low, there is a chance to cling to it by accident. In general, the car has become an order of magnitude better.
2015 Kia Sorento competitors
Who can become real competitor or already is for Korean crossover"Kia"? What country is the manufacturer of cars of the same class? Of course, South Korea. But we can also mention Japan, and the USA, and a number of others. Of the models, it is worth remembering Chevrolet Captiva with a 2.2-liter engine and a power of 184 liters. With. The car is manufactured by Bupyeong Automotive. There is also Hyundai Santa Fe with the same engine, but 13 liters. With. stronger, Opel Antara with characteristics similar to Captiva. Well, Toyota RAV4 - all with the same engine displacement, but much less powerful, only 150 horses. The model is assembled in Japan and other countries, because the Toyota concern has 52 plants in total.
In fact, for every market Kia cars collected in precisely those markets where they subsequently become closest to the final buyer. It is interesting that Kia has a number of models, the design and internal filling (up to engines and transmission) of which differs in different countries, and therefore they are assembled in so many markets. In Russia, most of the concern's models are assembled at the Avtotor plant in the city of Kaliningrad, where Hyundai, BMW and General Motors cars are also assembled.
Automobile plant "Avtotor", where it is assembled whole line Kia models
Where is the Kia Rio assembled?
The best-selling model of the Kia company and one of the best-selling cars in all of Russia, the Kia Rio has won a huge number of audience sympathies thanks to the combination High Quality assembly, incredibly beautiful design and, of course, the cost and budget of the car class. Kia Rio cars sold in Russia are assembled at the Avtotor automobile plant, which is located in Kaliningrad.
In addition, Kia Rio was assembled for some time in Ukraine at the LuAZ plant, and European and American versions (Kia K2, differing both in design and internal equipment) are assembled in Thailand, Indonesia, India, China, Vietnam, Iran and even in Ecuador and , of course, on the main Kia factory- in South Korea.
Where is Kia Cee "d assembled?
The Golf-class model, which deservedly gained great popularity in Russia, is assembled, like Rio, at the Avtotor plant in Kaliningrad, and cars for the CIS countries are assembled in Ust-Kamenogorsk of Kazakhstan, as well as directly in South Korea itself at the main automobile plant concern Kia.
Where is the Kia Carnival assembled?
This model had three modifications that were produced from 1998 to 2011, and all of them Kia Carnival cars were assembled at the main Kip plant in South Korea.
Other regions where it is collected this model is the UK and North America, where she already has a different name - Kia Sedona. In these regions, the model is assembled until 2014.
Where is the Kia Cerato assembled?
One of the best-selling Kia models in Russia, Cerato was assembled in South Korea until 2013 (at home, the model wears name Kia K3) and Ust-Kamenogorsk, Kazakhstan. Nevertheless, the new generation of Kia cerate began to be assembled in Russia. And, starting in 2006, the second generation of Cerato was assembled in the USA (Kia Forte).
Where is Kia Clarus (Credos) assembled?
Kia Clarus is one of the few Kia models that has always been assembled in the main conveyor - at a plant in South Korea, where the Kia brand is located. Also, for some time, the model was assembled at the Avtotor automobile plant in Kaliningrad.
Where is the Kia Mohave assembled?
The Kia Mohave SUV has been sold in Russia since 2008, and its production as a whole was originally directed to the North American market. To date, cars Kia Mohave, which are sold in Russia, are assembled here at the plant in Kaliningrad at the Avtotor plant, as well as directly in South Korea and in Ust-Kamenogorsk in Kazakhstan. The model for the North American market (there it is called the Kia Borrego is assembled in the USA.
Where are Kia Quoris and Opirus assembled?
The executive sedan Kia Opirus was the predecessor of the Kia Quoris, the most expensive car of the Kia concern. Release Kia Opirus was discontinued in 2010, and before that it was assembled exclusively at the "root" plant of the Kia company - in South Korea. However, Kia Quoris going to Kaliningrad.
Assembly of Kia at the South Korean Automobile Plant
Where is the Kia Optima assembled?
One of the best-selling Kia models in our country, Kia Optima, has been assembled in Russia since November 2012 at the same Avtotor plant in Kaliningrad.
Where is the Kia Sorento assembled?
A mid-size SUV that is quite popular in Russia (and abroad), especially its previous generations, Kia Sorento is going to this moment at the Avtotor plant in Kaliningrad, and some time ago it was also assembled at the Izh-Avto plant. Models for other countries are mostly assembled in Slovakia, as well as in Turkey.
Where is the Kia Soul assembled?
The Kia Soul model with an unusual design for Russia is assembled at the same Avtotor plant in Kaliningrad. In addition, the model for other relevant markets is assembled in Kazakhstan (Ust-Kamenogorsk), China and, of course, in South Korea - the homeland of the Kia brand.
Where is the Kia Sportage assembled?
The Kia Sportage crossover is assembled at the Avtotor plant in Russia, and before that it is partially assembled in Slovakia at the Kia Motors Slovakia car plant (only about 30 car parts are assembled in Russia). One of the first generations Kia Sportage were produced in Germany.
Today we will talk about KIA cars. For those who do not know, we inform you that the country of manufacture of these wonderful machines is South Korea.
The KIA brand has become known not so long ago, like, say, other Asian brands. This is not surprising, since the cars of this company appeared on the external car market in droves only in 1992.
Today, the South Korean auto concern Kia Motors Corporation is the second automaker in its country and the seventh in the world. In 2016, the company sold over 3 million vehicles. More than 5 thousand car dealerships in more than 190 countries are engaged in their implementation. The corporation employs 40,000 people.
The path from bicycles to the auto giant
The company was founded on May 15, 1944 under the name KyungSung Precision Industry. The company was engaged in the manual assembly of bicycles.
1951 Kia Super Cycle 3000 Bicycle
For a country that remained one of the poorest Asian countries until the 1960s, own production The bicycle was the pinnacle of industrial technology. This type of transport for a long time was the most massive. Since 1961, the company, which by that time had received the name KIA Industries, began the production of motorcycles and mopeds by order of the government.
Large-scale manufacturing plant in the South Korean city of Busan, 1957
The company's products were in high demand, another plant was built to satisfy it, and in 1962 the company produced the country's first truck, but three-wheeled. It was produced for a long time, as much as eleven years.
KIA K360 (1962–1973)
In 1971, the production of the four-wheeled truck "Titan" was mastered, which became so popular that the name "titan" became a household name for everyone trucks countries.
KIA Titan (1971–1997)
70s
The history of the company as a car manufacturer still begins with the advent of the first passenger car - Brisa, which came out in 1974 from the assembly line of a newly built plant. Release Kia cars became possible thanks to cooperation with Mazda, with which we had previously concluded an appropriate agreement. Brisa absorbed, like many subsequent KIA developments, the main design solutions of the Japanese company.
KIA Brisa sedan, 1st generation
In the seventies, the company continued to develop: subsidiaries were created, Asia Motors, a manufacturer of trucks and all-terrain vehicles for the army, was acquired. In 1978, a diesel engine was designed by the company for installation on these machines. The company begins to produce under license models of the Peugeot and Fiat corporations.
80s
Since 1980, KIA has switched to the production of only trucks, having developed a whole family of commercial vehicles– Bongo models: minibus, rural pickup and small truck.
KIA Bongo, van (1989-1997)
After 3 years, the Ceres delivery truck is added to them, one of the most famous commercial models firms.
KIA Ceres (1983)
In the 80s, small blocks of shares (up to 10%) of the company were bought first by Mazda, then by Ford. The alliance with powerful brands stimulates the creation of research centers in the structure of the automaker, the implementation of targeted design work. The result was the development in 1987 of the Pride small passenger car, which subsequently served many generations of motorists in various parts of the world for a long time and faithfully.
KIA Pride, hatchback 3 doors (1987-2000)
The production of the first million KIA cars was reached in 1988. The company's engineers developed new motor DOHC, which became a landmark for the company and worked on many of its models. Two years later, the company changed its name again and became known as KIA Motors Corporation.
90s
In the 90s, the corporation becomes known outside the country, enters the US and European markets with Sephia and compact SUV sportage.
Kia Sephia (1993-1995)
Automotive experts in the United States highly appreciate the latter and recognize it as the car of the year in terms of price-quality ratio, as well as " best car with all-wheel drive."
KIA Sportage 1st generation (1993)
The millionth copy of KIA products is exported. The corporation begins to turn into one of the giants of the global automotive industry.
But everything was turned upside down by the financial crisis that broke out in the late 1990s and engulfed the Asian continent. Just yesterday, a successful company found itself in a debt hole. South Korea struggled to get out of the crisis quagmire, however, pulled out of a difficult financial situation the company KIA Motors its Korean Hyundai competitor, rather than claiming to purchase american ford. As a result of the transaction, the industrial association Hyundai-KIA Automotive Group was formed.
The history of the brand did not end there, but continued its development with new success. Already in 1999 appears family minivan Carnival, and a year later production began Cerato sedan, which has become for a long time the face of the company in the popular "golf class".
KIA Carnival (1999-2000)
KIA Cerato (2003)
2000s
After overcoming the crisis, already paired with Hyundai, the company is rapidly moving into foreign markets. New representative offices are opened, the company enters the Chinese market. Are being created affiliated companies, factories appear in Europe, the USA.
In 2002, production was launched compact car Rio, one of the best-selling in the history of the corporation.
KIA Rio sedan, 1st generation (2002)
The company began to master the line of SUVs. First came the mid-size Sorento, and in 2004 the legendary Sportage.
KIA Sorento (2002-2006)
Kia Sportage (2017)
For two years in a row - in 2016 and 2017 - Sportage has maintained its position as the world's best-selling brand.
Flagship Optima sedans and Opirus successfully compete with the leaders of their class, only adding in popularity and sales volumes.
KIA Optima (2017)
KIA Opirus (2002)
Corporations remain in production and commercial vehicles who managed to win the appreciation of many entrepreneurs.
Going global
Previously, when they were interested in which country the manufacturer KIA brands, and found out that it was South Korea, the attitude towards the car was negative. Now everything has changed radically. Quality and specifications KIA vehicles are attracting more and more buyers on various continents.
The company manufactures its cars at 15 factories located in 11 countries. Among them are factories in South Korea, enterprises in Slovakia, the USA. In 2016, Kia Motors opened new complex in Mexico, where investments amounted to $1 billion. The description of the plant shows that it is capable of producing 300,000 cars annually. This will help the concern to bring the annual output to three and a half million cars.
In 2010 Kia engine began to be issued in new series Gamma, the performance of which is superior to obsolete Alpha engines. Many are interested in which country is the manufacturer of the G4FA and G4FC engines installed on the popular Hyundai Solaris and Kia Rio. They are made in China Hyundai Beijing Hyundai Motor Company.
The current chief designer Peter Schreyer, who once worked on the design of Volkswagen and Audi. It was he who brought into the shape modern models KIA new form front grille, called "Tiger Nose", which means "grin of a tiger" in Russian.
Designer Peter Schreyer
In 2012, the history of the brand was enriched important event – brand KIA included in the top 100 global brands as determined by Interbrand. In 2016, KIA rose to 69th place in this rating. Experts valued the brand at $6.6 billion, which is 12% more than in 2015.
In 2013, the corporation sold more than 2.7 million vehicles. In terms of the number of sales, the Rio model bypassed everyone - in that year it was sold more than 470 thousand pieces.
Success in the Russian market
Russia occupies an important place in the trading and production activities of KIA. The firm has achieved here impressive results. A total of 10 types of the brand are assembled at factories in Kaliningrad and St. Petersburg. The assembly of the Rio model adapted to Russian realities has been adjusted.
Kia Rio (2017)
This model, along with the Sportage, is in high demand among Russian motorists. She repeatedly outstripped in the country in sales not only other foreign cars, but also domestic models.
According to the results of 2017, the magazine "Behind the wheel" recognized Rio as the most popular car.
Sales of KIA cars in Russia are constantly growing. During the first three months of this year, 52,201 Kia car, which is almost 40% higher than last year. In the Russian market, the brand reached a share of 13.2%. Rio Model with the number of sales for three months 25,370 units, it is again ahead of all models, including cars of the domestic auto industry.
Current state and prospects
Today KIA is part of the Hyundai Motor Group. Produces cars, crossovers, SUVs, commercial vehicles.
The production of export vehicles has already exceeded 10 million. In March 2018, 242,274 were sold car Kia on the world market. This is 3.4% more than a year earlier.
New
This year KIA Motors is launching the second generation of the top business class sedan KIA K900. The car differs in the design worked out in details, a various set of new functions.
KIA K900 (2015)
Interesting features of the model are driver and passenger seats with many adjustments; autonomous system climate control in the back row. The status of the flagship is emphasized by a 3.8 liter V6 engine developing 360 hp. (included in the world's top 10 most successful engines for sedans).
Among the new KIA models, the Stinger is noted, whose stylish and aggressive design emphasizes its dynamism and originality. Description of the machine appearance And internal device, delights true fans of sports cars.
Kia Stinger (2018)
Mission
The company follows the motto: - "The Power to Surprise" ("The Art of Surprise"). At the heart of its strategy is the search for new technological solutions that can surprise fans of the concern; impeccable quality, reasonable pricing policy.
View modern the lineup automaker and prices you can on the website official dealer KIA company "ARMAND"
