When they released 1 BMW. Significant milestones in BMW's history: the group's path to global success

When they released 1 BMW. Significant milestones in BMW's history: the group's path to worldwide success

24.07.2019

BMW- German manufacturer modern and functional cars. They are not only presentable in their appearance, but also have the most modern technical characteristics, which makes them so popular and in demand. But where are BMWs made? The company's production facilities are located in Germany. Among the main producing cities are Regensburg, Leipzig, Munich and Dingolfing. And cars are assembled at enterprises located in Thailand, India, Malaysia, Egypt, South Africa, Vietnam and the USA (Spartanberg). BMW assembly in Russia is carried out at the Avtotor enterprise, which is located in Kaliningrad. BMW assembly in Kaliningrad is not inferior in quality to other producing countries.

Where is bmw x3 assembled

The second-generation crossover, namely the BMW x3, is produced at the BMW plant in Greer, South Carolina, USA. It was deployed on September 1, 2010, after the last X3 body style (E83) rolled off the assembly line.

Where is bmw x5 assembled


The car is produced at a factory located in Spartanburg, South Carolina (USA). Release is made both for the American, and for the European market. In the USA, the start of sales falls on 1999; in Europe, a car of this brand appeared a year later - in 2000.

Where is bmw x6 assembled


Like the previous model, the BMW x6 is assembled in the USA - Spartanburg (South Carolina, USA). In Russia, this process takes place in Kaliningrad. Also, the collection of cars of this model is carried out in Egypt, India, Thailand and Malaysia.

Where is bmw x1 assembled


The production of cars of this model began in October 2009 in Germany, Leipzig.

Where is bmw 7 series assembled


This series BMW cars labeled "BMW Individual". Assembly is carried out at the plant in Dingolfing. This is a truly unique car, you can understand this by looking at appearance auto. The side pillars, the strip that sits above the glove box, and the headrests emblazoned with The Next 100 Years emblem are a truly modern and stylish car.

Where is bmw 3 series assembled


Cars of this series have been produced since 2012 in Germany, in Munich.

Where bmw i series is assembled: i3, i8


Assembly of cars bmw i series: i3, i8 is also carried out in Leipzig, Germany.

"Thus, BMW is the optimal choice for those who value comfort and modern technology."

Basically, car production is concentrated abroad. Thanks to this, each car has all the necessary technical characteristics and many other important advantages.

As a result, BMW cars are becoming more and more popular because they meet all the needs of users.

The Bavarian Motor Works is known worldwide as BMW, the Munich Automotive Company, Bavaria, was established in 1913. The entire range of BMW.

In addition to cars, the corporation produces engines, motorcycles and even bicycles. BMW AG is a full-fledged part of the German "Big Three Cars" (neighbouring Mercedes-Benz and Audi), the creators of the best-selling luxury cars in the world.

Main BMW factories localized in Germany. In addition, production is organized at enterprises in the USA, Thailand, Malaysia, Egypt, India, Vietnam, and South Africa. On the territory of Russia, cars of this brand are produced in Kaliningrad at the facilities of the Avtotor company. As of 2008, the Avtotor plant was the largest Russian manufacturer of cars of many brands.

A bit of history

First in bmw history successful car, after which the products of the production became recognizable on the road, was Dixi. It was created on the basis of the English Austin 7. In 1958 automotive division firms began to experience profitability problems. Looking for a way out of the crisis, the company bought the rights to produce the Italian Iso Isetta. This mini car was equipped with an engine of its own design, previously installed on a motorcycle. The move was successful and helped the company get back on its feet.

According to data for 2006, BMW factories produced 1,366,838 cars, which were manufactured in five countries. In 2010, 1,481,253 cars and 112,271 motorcycles were produced. Statistically, about 56% of the cars produced by the company are equipped with gasoline engines, the remaining 44% are diesel. From gasoline engines, about 27% 4-cylinder engines and about 9% 8-cylinder engines.

Some of the company's current models

5 Series (F10)

The first generation of the BMW 1 Series is a small family car produced since 2004 when it replaced the 3 Series Compact. It is relatively small and cheap car in the range of models.

F30

This is the sixth generation of the BMW 3 Series in the compact executive range. The car is the successor to the E90 and was unveiled by the company in October 2011 in Munich, Germany.

Z4 (E89)

Full-size flagship sedan, representative of the 7 Series. Typically, the company first introduces most of its innovations in the 7 Series - the car is equipped with an IDrive system, and the BMW Hydrogen 7 Series (

BMW, Bayerisch Motoren Werke, (BMW, Bayerisch Motoren Werke AG), German car company specializing in the production of passenger cars, sports cars, off-road vehicles and motorcycles. The headquarters is located in Munich.

In 1913, on the northern outskirts of Munich, Karl Rapp and Gustav Otto, the son of the inventor of the internal combustion engine, Nikolaus August Otto, set up two small aircraft engine companies. The outbreak of the First World War immediately brought numerous orders for aircraft engines. Rapp and Otto decide to merge into one aircraft engine plant. So in Munich there is a factory aircraft engines, which in July 1917 is registered under the name Bayerische Motoren Werke ("Bavarian Motor Works") - BMW. This date is considered to be the year of foundation of BMW, and Karl Rapp and Gustav Otto its founders.

After the end of the First World War, the company was on the verge of collapse, because, under the Treaty of Versailles, the Germans were forbidden to produce engines for aircraft, namely, engines at that time were the only products of BMW. But the enterprising Karl Rapp and Gustav Otto find a way out - the plant is converted to the production of motorcycle engines first, and then the motorcycles themselves.

In 1923, the first R32 motorcycle leaves the BMW factory. At the 1923 motorcycle show in Paris, this first BMW motorcycle immediately gained a reputation for speed and reliable machine, which was confirmed by absolute speed records at international motorcycle races of the 20s-30s.

At the same time, the Motor-4 engine is being developed, the final assembly of which is carried out in other European countries. In 1919, Franz Diemer on a plane with this engine, having risen to a height of 9760 meters, establishes the first world BMW record. Production gets an extra boost after a secret deal with Soviet Russia on the supply of the latest aircraft engines to it. Most of the Soviet record flights of the 1930s were made on aircraft equipped with BMW engines.

In 1928, the company acquires car factories in Eisenach (Thuringia), and with them a license to manufacture subcompact car Dixi (it was a licensed English Austin 7). Its production begins in 1929. Dixi is the first BMW car. During economic difficulties small car becomes the most popular car Europe. By the beginning of World War II bmw wars- one of the most dynamically developing companies in the world, producing equipment with a sports orientation. She has several world records to her credit: Wolfgang von Gronau crosses the North Atlantic from east to west in an open seaplane Dornier Wal, equipped with a BMW engine, Ernst Henne on an R12 motorcycle equipped with a cardan drive, hydraulic shock absorbers and a telescopic fork (invented by BMW), sets a world speed record for motorcycles - 279.5 km / h, not surpassed by anyone for the next 14 years.

In 1933, the production of the 303 model, the first BMW car with a 6-cylinder engine, began. It is this model that first acquires a characteristic grille. popularly called "nostrils" BMW. These nostrils have become a typical design element of all BMW vehicles.

In 1936, BMW produced the famous "328" - one of the most successful sports cars. For that time, these were just avant-garde technical innovations: tubular frame, six-cylinder engine with light alloy head, new system valve mechanism with rods. With 328 model BMW company so famous in the second half of the 30s. that all subsequent cars with a two-tone brand name were perceived by the public as a symbol of high quality, reliability and beauty. With its appearance, the BMW ideology was finally formed, which to this day determines the concept of new models: “The car is for the driver.” The main competitor, Mercedes-Benz, follows the principle: "The car is for passengers." Since then, each company has gone its own way, proving that its choice is the right one.

The winner of a great many competitions - circuit races, rallies, hill climbs - the BMW 328 was addressed to sports car connoisseurs and left all mass-produced sports cars far behind.

1938 - BMW acquires a license for Pratt-Whitney engines. Then model 132 is developed, which is installed on the famous Junkers Yu52. In the same year, the fastest pre-war motorcycle model was created, with a power of 60 hp. And maximum speed 210 km/h In 1939, the German racer Georg Mayer becomes the European champion on this motorcycle. And for the first time, a foreigner on a foreign motorcycle wins the British Senior Tourist Trophy.

The outbreak of war leads to the suspension of the production of cars. Priority is once again given to aircraft engines.

In 1944, BMW was the first in the world to launch the BMW 109-003 jet engine. There are also tests rocket engines. The end of World War II was a disaster for the concern. Four factories that ended up in the Eastern zone of occupation were destroyed and dismantled. The main plant in Munich was dismantled by the British. In connection with the production of aircraft engines and missiles during the war, the victors issue an order to ban production for three years.

And Karl Rapp and Gustav Otto, who have not changed their love for motors, decide to start all over again from scratch. A 1-cylinder R24 ​​motorcycle is being developed, which was assembled in workshops almost handicraft. It becomes the first post-war BMW product. In 1951, the first post-war a car model "501". However, it does not bring financial success.

1955 saw the launch of the R 50 and R 51 models, inaugurating a new generation of fully sprung motorcycles. undercarriage, the small car "Isetta" comes out, a strange symbiosis of a motorcycle with a car. A three-wheeled vehicle with a forward-opening door was a huge success in impoverished post-war Germany. But because of the ensuing passion for large limousines and the resulting losses, the company is on the verge of collapse. This is the only time in the history of BMW when the economic situation and the cars thrown on the market were not in demand. There is a question about the sale of the company. Mercedes-Benz hastened to announce its purchase, but this was prevented by small shareholders, employees of the company, and its sales agents.

By restructuring the capital structure, BMW manages to continue its activities. The third time the firm starts all over again.

1956 - designer Albrecht Graf Hertz, who lives in New York, creates a sensational car - a handsome sportsman. "BMW even beat the Italians." - so wrote the newspapers in 1956, when this car was introduced. The BMW 507 was offered both as a roadster and with a hardtop. 3.2-liter eight-cylinder aluminum engine with 150 hp. accelerated the car to 220 km per hour. In total, 252 such cars were sold from 1956 to 1959. Today it is one of the rarest and most expensive collectible cars.

1959 - with the help of the new BMW 700 with air system cooling, the concern managed to overcome the internal crisis and create the basis for the further success of the brand as a whole. Success was achieved not only in the field of sales. Coupe version gave BMW opportunity achieve sports victories.

In 1962 the concept of the 1500-lightweight model. compact. sports. four-door car - was accepted on the market with such enthusiasm. What production capacity were not allowed to satisfy the demand for these cars.

First introduced in 1966 two-door car 1600-2. It formed the basis for a successful series of turbocharged models from 1502 to 2002. The successes of the "new class" contributed to the development of everything model range. The BMW concern was able to afford to revive the tradition of the 30s and start producing six-cylinder models. In 1968, the premiere of the 2500 and 2800 models took place, which allowed BMW to re-enter the ranks of enterprises. issuing big sedans. Thus. The 60s were the most successful years in the entire previous history of the enterprise.

In 1969 BMW moves motorcycle production to Berlin. The production of a new series of motorcycles - "opposites" begins. In 1976, a full-length fairing was installed on the R100 RS for the first time. In 1983, one of the most popular models motorcycles - K100 with 4-cylinder inline engine With liquid cooled and fuel injection. In the year of the centenary of the motorcycle, in 1985, the plant in Berlin produces more than 37 thousand motorcycles. In 1989, the K 1 motorcycle is presented.

In the 1970s, the first cars of famous BMW series- 3rd series, 5th series, 6th series, 7th series models. With the release of the 5 Series, the production of a fundamentally new generation of BMW models began. If earlier the concern occupied mainly a niche of cars sports type, now he has taken his place in the segment of comfortable sedans. Coupe 3.0 CSL. which has won six European championships since 1973. allows BMW to achieve special success. This coupe hid a lot of technical innovations. It was the first to feature a six-cylinder BMW engine with four valves per cylinder. and its braking system was equipped with ABS - a complete novelty for those times.

In 1977 new breakthrough in the luxury class. With the advent of the 7th series ended fundamental update all BMW series.

Since 1986, the BMW M3 has been the most successful road racing car in the world. compact two-door model developed in parallel for series production as well as for motorsport. The result was simply triumphant for BMW. In 1987, the Italian Roberto Raviglia won first place in the world championship in road racing. And for the next five years, the BMW M3 dominated the sports scene.

In 1987, a new roadster, which was originally conceived simply as an experimental model, continued the tradition BMW roadsters 30s and 50s. The BMW Z1 was built in 8,000 copies and became the bearer of cutting-edge technology. The aerodynamics of this car was also exemplary. In 1987, BMW was one of the first in the world to use electronic system engine power adjustment.

In 1990, a new dream coupe: the BMW 850i. The heart of this elegant luxury coupe was a twelve-cylinder engine that could literally shoot the car forward at any speed. Brand new integral rear axle absolutely in a unique way combines sporting qualities and the highest comfort.

In the year of German reunification, the concern, having founded the company BMW Rolls Royce GmbH returns to its roots in the aircraft engine industry and in 1991 introduces the new BR-700 aircraft engine. In the early 1990s, sports compact cars the third generation of the 3 Series and the 8 Series Coupe.

A good step for the company was the purchase in 1994 for 2.3 billion dollars. DM industrial group Rover Group ("Rover Group"), and with it the UK's largest complex for the production of cars brands Rover, Land Rover and MG. With the purchase of this company, the list of BMW cars was replenished with the missing midget cars and SUVs.

Since 1995, all BMW vehicles have been fitted as standard with inflatable pillow security for front passenger and anti-theft engine blocking system. In March of the same year, the station wagon (touring) of the 3rd series is launched into production. The new car differed not only modern design but also the most advanced technology. For example, for the first time in the automotive industry chassis almost entirely made of aluminium.

Also 1995 is the debut of the new BMW 5 Series. The main principle in its development is the creation of a harmonious concept. The new car featured not only a modern design, but also the most advanced technology: for the first time in the automotive industry, the chassis was almost entirely made of aluminum. The use of new materials has increased the degree of recycling of the car up to 85 percent. The exceptionally rigid body provides an unsurpassed level of passive safety.

In 1996, the BMW Z3 7 Series is equipped for the first time with diesel engine. A unique synthesis of dynamism and classic design is simply a delightful concept. Additional advertising for the car is created by the film "Golden Eye", in which super agent 007 James Bond drives around on the Z3. The BMW Z3 has become a bestseller. The new plant in Spartanburg cannot keep up with all the orders.

In 1997, a motorcycle that cannot leave anyone indifferent - the Model R 1200 C, is a completely new interpretation road bike. Sensational design that combines traditional and futuristic elements. He got the biggest one ever made boxer engines bmw. Its working volume is 1170 cm3. and the developed power is 61 hp. In the same BMW presents another dream car. This is the M Roadster, which, like no other, is the true embodiment of a thoroughbred open sports car.

In 1997, BMW introduced a dream car that made connoisseurs' hearts jump. The M Roadster embodies the ideal of a purebred sports car like no other BMW has ever seen before. Its 321 hp M3 engine guarantees an exciting ride.

In the spring of 1998, the fifth generation of the successful 3 Series sedans debuted. Redesigned in many details, the new 3 Series offers not only an exceptional appearance, but also the most modern engines, Newest technologies suspension and best-in-class safety standards.

The beginning of 1999 marked the debut of the BMW X5, which became the world's first Sports Activity Vehicle: a vehicle that uniquely combines elegance and practicality, thus opening up a new dimension of mobility.

And one more first place: The BMW Z8, the great sports car, celebrated its premiere in 1999 and delighted James Bond fans in The World Is Not Enough.

In 1999, BMW also gave a surprise to automotive enthusiasts at frankfurt motor show, providing a futuristic Z9 gran turismo concept.

At present BMW time, which started as a small aircraft engine factory, manufactures its products at five factories in Germany and twenty-two subsidiaries scattered around the world. This is one of the few automobile firms, which does not use robots in factories. All assembly on the conveyor goes only manually. Output - only computer diagnostics basic parameters of the car.

BMW Group AG

The headquarters is located in Munich, Bavaria, Germany.

The name of the BMW company (Bayerische Motoren Werke) stands for "Bavarian Motor Works". BMW is an automotive company that specializes in the production of motorcycles, cars, sports cars, and off-road vehicles.

The history of BMW begins with two small aircraft engine companies created before World War I by Karl Rapp and Gustav Otto, the son of Nikolaus August Otto, the inventor of the internal combustion engine. During the First World War, the German state experienced a great need for aircraft engines, which prompted the two designers to unite into one plant. In July 1917, this plant registers the name Bayerische Motoren Werke, and Brand BMW takes on life. After the First World War, the firm begins to produce motorcycle engines, and then the factory goes through a full cycle of production and assembly of motorcycles. In 1928, the company acquires new factories in the city of Eisenach, the federal state of Thuringia, and together with them licenses for the production of the small car Dixi - the first car of the company. Later models 303 and 328 appeared. Model 328 was sports car, which left its competitors far behind from the same niche and was a multiple winner of various racing competitions.

Second world war the company again switches to the production of aircraft engines, and also develops jet and rocket engines. But with the end of the war, the company is on the verge of collapse, as part of its factories are located in the Soviet occupation zone, they are destroyed and the equipment is dismantled for reparation. The company is forced to produce motorcycles and the small car Isetta, which is a hybrid of a motorcycle and a car with three wheels (two in front and one in the back). Further history company is a story of steady growth and original technical solutions. Among them are anti-lock brake system, electronic control engine, the introduction of turbocharging in the automotive industry. In the 70s, the first models of the well-known BMW series appeared - the 3rd, 5th, 6th and 7th. 1983 - the year of BMW's victory in Formula 1 racing. In 1994, the industrial group Rover Group is bought, along with its largest complex in the UK for the production of Rover, Land Rover and MG brands. In 1998, the British company Rolls-Royce was acquired. Now the company includes five factories in Germany and more than twenty subsidiaries Worldwide.

official sales brand cars in Russia began in 1993, when the first BMW dealer. Now the company has the most developed network of dealers among luxury automakers in our country. Since 1997, the assembly of cars of the brand has been established at the Kaliningrad enterprise Avtotor.

About thirty years ago, the famous American manager Lee Iacocca said that by the beginning of the 21st century, the world automotive market there are only a few players left. The ex-president of Chrysler and Ford saw through the trends in the further development of the automotive industry, so it is not at all surprising that his predictions are confirmed.

The world's largest automakers and alliances

At first glance, it may seem that there are many independent automakers in the world, but in fact, most auto companies are part of various groups and alliances.

Thus, Lee Iacocca looked into the water, and today in the world there are actually only a few automakers left who have divided the entire global car market among themselves.

What brands are owned by Ford

Interestingly, the companies he headed - Chrysler and Ford - the leaders of the American auto industry, suffered the most serious losses during the economic crisis. And they had never been in such serious troubles before. Chrysler and General Motors became bankrupt, and only a miracle saved Ford. But for this miracle, the enterprise had to pay too much expensive price, because as a result, Ford lost its premium division Premiere Automotive Group, which included Land Rover, Volvo and Jaguar. Moreover, Ford lost Aston Martin- the British supercar manufacturer, a controlling stake in Mazda and liquidated brand Mercury. And today, only two brands remain from the huge empire - Lincoln and Ford itself.

What brands belong to the auto concern General Motors

General Motors suffered no less serious losses. The American company lost Saturn, Hummer, SAAB, but its bankruptcy did not prevent it from defending the Opel and Daewoo brands. Today General Motors includes such brands as Vauxhall, Holden, GMC, Chevrolet, Cadillac and Buick. In addition, the Americans own the Russian joint venture GM-AvtoVAZ, which produces the Chevrolet Niva.

Automaker Fiat and Chrysler

And the American concern Chrysler now acts as a strategic partner of Fiat, which has brought together such brands as Ram, Dodge, Jeep, Chrysler, Lancia, Maserati, Ferrari and Alfa Romeo under its wing.

In Europe, things are somewhat different than in the US. Here the crisis has also made its own adjustments, but the position of the monsters of the European automobile industry has not been shaken by this.

What brands belong to the Volkswagen Group

Volkswagen is still accumulating brands. After the purchase of Porsche in 2009, the Volkswagen Group has nine brands - Seat, Skoda, Lamborghini, Bugatti, Bentley, Porsche, Audi, manufacturer Scania trucks and VW itself. There is evidence that soon this list will include Suzuki, 20 percent of whose shares are already owned by the Volkswagen Group.

Brands owned by Daimler AG and BMW Group

As for the other two "Germans" - BMW and Daimler AG, they cannot boast of such an abundance of brands. Under the wing of Daimler AG are the brands Smart, Maybach and Mercedes, and the history of BMW includes Mini and Rolls-Royce.

Renault and Nissan Automobile Alliance

Among the world's largest automakers, one cannot fail to mention the Renault-Nissan alliance, which owns such brands as Samsung, Infiniti, Nissan, Dacia and Renault. In addition, Renault owns 25 percent of AvtoVAZ shares, so Lada is also not an independent brand from the French-Japanese alliance.

Another major French automaker - PSA concern- owned by Peugeot and Citroen.

Japanese automaker Toyota

And among Japanese automakers, only Toyota, which owns Subaru, Daihatsu, Scion and Lexus, can boast of a “collection” of brands. also in part of Toyota Motor is listed as Hino truck manufacturer.

Who owns Honda

Honda's achievements are more modest. In addition to the motorcycle department and premium brand Acura the Japanese have nothing else.

Successful Auto Alliance Hyundai-Kia

During recent years The Hyundai-Kia alliance successfully breaks into the list of leaders in the global automotive industry. Today, it produces cars only under the brands Kia and Hyundai, but the Koreans are already seriously engaged in creating a premium brand that could be called Genesis.

Among the acquisitions and mergers of recent years, we should mention the transition under the wing of the Chinese Geely brand Volvo, as well as the acquisition of the British premium brands Land Rover and Jaguar Indian company Tata. And the most curious case is the purchase of the famous Swedish SAAB brand tiny Dutch supercar manufacturer Spyker.

The once powerful British auto industry is dead. All the famous British car manufacturers have long since lost their independence. Their example was followed by small English firms that passed to foreign owners. In particular, the legendary Lotus today belongs to Proton (Malaysia), and the Chinese SAIC bought MG. By the way, the same SAIC before that sold korean ssangyong Motor Indian Mahindra&Mahindra.

All of these strategic partnerships, alliances, mergers and acquisitions have once again proven Lee Iacocca right. Single firms in modern world no longer able to survive. Yes, there are exceptions, like the Japanese Mitsuoka, the English Morgan or the Malaysian Proton. But these companies are independent only in the sense that absolutely nothing depends on them.

And in order to have annual sales amounting to hundreds of thousands of cars, not to mention millions, one cannot do without a strong “rear”. IN Renault-Nissan Alliance partners provide each other with support, and in the Volkswagen Group, mutual assistance is ensured by the number of brands.

As for such companies as Mitsubishi and Mazda, in the future they will face more and more difficulties. While Mitsubishi can get the help of partners from PSA, Mazda will have to survive alone, which in the modern world is becoming more and more difficult every day ...



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