Dongfeng whose brand. History of Dongfeng

Dongfeng whose brand. History of Dongfeng

Modern transport from China has become the epitome of progress. Analysts and experts are confident that in a few years, cars from Chinese manufacturers will compete on equal terms with Japanese vehicles. But while corporations of the Celestial Empire are just beginning to establish international relations. One example of such a relationship is Dong Feng. If you look at today's Dong Feng lineup, you can unmistakably identify the roots of many of Nissan's technologies.

Cooperation with Japanese firm allows the Chinese to produce quite adequate cars with excellent technical specifications. The photos and design of passenger cars delight buyers, and the reviews of the owners make you think about the possible purchase of such a car. Also, the lineup will expand in the near future, and today we will talk about the company's new products.

Warrior - a real military jeep

In fact, Dongfeng Warrior is a copy of the American Hummer H1 military vehicle. But such a relative is far from a guarantee successful sales. In the model range of the manufacturer, this Chinese military jeep is called Dongfeng EQ2050, and its original purpose was to supply the Chinese army. However, the car was not too surprised by its technology:

  • 4 liter diesel engine, its origin is doubtful, but they say that the design belongs to Dong Feng;
  • in the army, this car will definitely not take root, since the suspensions are designed for flat terrain;
  • the model accelerates to 150 kilometers per hour, but driving at such a speed is quite difficult and scary;
  • security in this design is limited to the simplest passive systems, equipment is very weak;
  • the price of the car reaches the equivalent of 3,000,000 rubles, which makes the car not very capable of competing.

MX5 - confusion in the manufacturer's lineup

Everyone knows that Dong Feng is involved in the production commercial transport, special equipment and other means of transportation and performance various work. Because passenger cars mobiles are not a priority for the Chinese corporation. The company sometimes treats the release of cars in this segment carelessly, confusing buyers with false information. New Dongfeng The MX5 is just such a model, with the following features:

  • full visual and technological copy Nissan X-Trail under license;
  • similarities with MX6 - next car in the model range of the corporation;
  • very strange positioning and lack of official photos of the model;
  • proprietary confusion within the Dong Feng Corporation and secrecy of data;
  • decrease in the build quality of existing models, not too pleasant changes.

Of course, the Chinese, even under license, cannot release a complete copy. successful crossover, because Dongfeng MX5 has a lot of differences from Japanese crossover. However, these differences and changes have been made where they would not have been. The company changed the trim materials, and also saved on the configuration of the car to reduce the cost of the offer on the international market. But the car will still cost around 1,000,000 rubles.

H30 Cross - large hatchback with cutting edge design

Surprisingly, the corporation may well produce unitary cars, and not copy the models of world leaders. The proof of this was the Dongfeng H30 Cross, a hatchback with some crossover flair. The machine has good design, which is the main criterion of consumer interest in the model. The following features of the car are especially noteworthy:

  • the Chinese took many design details from other brands, but in general the car looks individual;
  • Dong Feng lineup does not offer more modern transport than H30 Cross;
  • under the hood Chinese car you can find a very simple 1.6-liter unit for 117 horses;
  • the engine is old, but it works quite adequately, it is paired with mechanics and a simple automatic machine;
  • car price in basic version with a good bundle is 540 thousand rubles.

Dong Feng could well count on good sales and quite positive reviews hatchback owners in the new generation. However technical part the machine provided no surprises. The motor remained unchanged, there are no clear settings in the boxes, and driving is not very convenient. These are the features of the new hatchback.

AX7 is an amazing large crossover in the Chinese lineup

If owner reviews about the appearance of the car were the main sales criterion modern technology, AX7 from Dong Feng would have already broken all records of popularity. But this chinese car has not yet reached sales in the salons of Russia, so you need to wait for the final price. In the meantime, we can talk about the following features of the new SUV:

  • large size and spacious body make buying a car a pleasant experience;
  • the first acquaintance with transport passes under the sign of design, everything is done perfectly here;
  • plagiarism in Dong Feng is not frankly noticeable, but there are many separate borrowed details;
  • car offers good engine 2 liters and 143 horses;
  • a turbocharged engine of 1.6 liters and 160 forces may also appear in Russia, but this is inaccurate.

Chinese big crossover looks very presentable, and the description of the technique makes you think. This is one of the newest developments of the Dong Feng Corporation, because the car has every chance of becoming a flagship model range companies. But only good price up to 750 thousand rubles.

Summing up

Good model line cars from Chinese company invites everyone great choice. Can be purchased small sedan With budget engine, as well as give preference to a modern hatchback. The more money you have to buy, the better model can be purchased.

But I must say that there are also shortcomings in the machines of the model range of this Chinese manufacturer. In particular, it is worth noting some shortcomings in the assembly and the use of a huge amount of manual labor at the factory. True, the Dong Feng company promises localization in Russia and the use of advanced assembly equipment.

20.03.2015

The Chinese brand Dongfeng has existed since 1969, although in Russia the general public has only recently learned about it. Perhaps this may explain the fact that the name is so often mispronounced. But it would seem: Dongfeng is written - which means we pronounce "Dongfeng". But not everything is so simple!

Of course, the problem this case practically the same as in the case, for example, with Hyundai. The whole problem here is that, of course, it was impossible to use native Chinese characters to enter the world market, and it was necessary to transliterate the name into Latin. Explaining all the nuances, features and patterns of transferring Chinese names into Latin is a difficult and even boring task for some, so we will focus only on our case. Moreover, the most important thing to remember is that Latin is Latin, and the relationship between Russian and Chinese has its own patterns, which should be followed, no matter what the British say.

So, the name Dongfeng is translated as "east wind" and is written in Chinese with two characters: 东风 (东 - "east", Dong, and 风 - "wind", Feng). Parsing a word, oddly enough, is easier to start from the end, that is, from the -feng part (hieroglyph 风). As the sinologist translator Sergei Grek explains, the letter g in the names that came from the Chinese language, in this case, is needed solely to indicate the hardness of the consonant in front of it, but it is not necessary to pronounce it. Here's an illustrative example: 风 in Chinese means "wind", in Latin it is transmitted as feng, and in Russian it is pronounced (and written) as "feng". But the hieroglyph 分 denotes the Chinese monetary unit, which in Russian is transmitted as "fen", with a soft sign at the end, and in Latin it is written as fen - without g.

As for the first part of the word, there is an exception hidden behind the letter combination -ong: what is transmitted in Latin as -ong is pronounced and written in Russian as a hard "-un", and there cannot be a soft sign in principle. Thus, the whole word Dongfeng in Russian should be pronounced as "Dongfeng". Well, the appearance of the "Dongfeng" variant is, in fact, understandable: everyone sees the inscription Dongfeng and, on a whim, reads it, as if in English.

The Russian representative office of the brand also adheres to such pronunciation rules: if you go to the official website of the brand, you can find just such a transmission option. Although, judging by the statistics search engines, correct option so far it is losing a lot to the wrong Dongfeng, and the official Russian website of the automaker pops up the first link precisely for the wrong request.

Dongfeng
CORRECT: Dongfeng
WRONG: Dunfen, Dongfeng

Dongfeng motor corporation is a Chinese state-owned automobile manufacturer headquartered in Wuhan. Included in the "big four" of Chinese automakers. The Dongfeng brand produces cars and commercial vehicles, passenger transport, auto parts, Consumables, production equipment for mechanical engineering. The load capacity of trucks manufactured by Dongfeng ranges from 500 kg to 220 tons.

The company has created a full production cycle, independently releasing everything from engines and transmissions to filters and oils. Now she owns 42 factories, the largest in the world test site, and also enters the Guinness Book of Records due to the presence of the longest production line.

Dongfeng Motor Corporation cooperates with six global automakers and has more joint ventures with foreign auto companies than any other Chinese manufacturer. This allows her to sell in China Citroen cars, Honda, Kia, Nissan, Peugeot and Renault. Heavy trucks and buses are sold under the Dongfeng brand.

The name Dongfeng means "East Wind" in Chinese. The company was founded in 1969. During this period, China severed economic ties with the USSR and the countries of the East, which forced its industry to develop at an accelerated pace, relying only on its own strength. The state-backed company quickly built up a network of factories throughout the country. During the first two years, the construction of three factory complexes was completed, which began to produce automotive components, military equipment, motors and consumables.

Military truck comes out in 1975 off-road, whose carrying capacity was 2.5 tons.

Until 1978, Dongfeng did not produce civilian equipment, but with the advent of new management, the product range has also changed. Since 1985, the brand has received autonomy and is not controlled directly by the state.

In 1980, Dongfeng collaborated with Ulyanovsk Automobile Factory» by joint issue trucks. More than 100 Russian specialists visited the company to train its employees and help in organizing an independent design bureau of the brand.

In 1986, Dongfeng produced 100,000 vehicles. By the beginning of the 90s, it became one of the largest enterprises in China and the largest Chinese manufacturer of trucks and their components for Japanese stamps. In 1992, the Peugeot-Citroen PCA organizes co-production with the brand, and the company is renamed Dongfeng Motor Corporation. A year later, the brand begins selling passenger cars, Chinese automaker contracts with Honda, Mitsubishi and Nissan and has annual sales of over 220,000 units.

In 1994, Dongfeng Motor Corporation products cover 60% automotive market China. Under its own brand, not only trucks are produced, but also Cars based on Mitsubishi Colt, Honda Civic And Nissan Sunny. In addition, the company manufactures special equipment widely used in China and Thailand, as well as ambulances, fire engines, loaders and cranes.

In 1998, Dongfeng Motor suffered a loss of 396 million yuan. It is possible to overcome the crisis only two years later, when sales again reach the level of 220,000 cars.

Since 2001, Dongfeng has been manufacturing a new generation of 4-cylinder and 6-cylinder power units for french brands Peugeot and Citroen, as well as 8-cylinder engines for buses. This became possible after the purchase of several patents by the American company Cummins.

In 2003, Dongfeng Motor establishes a joint venture with Nissan, moves its headquarters from Shiyan to Wuhan, and takes on a new name - Dongfeng motor company Limited. This will allow Chinese manufacturer continue development and enter the international market.

In the same year, an agreement was signed to establish a joint venture with Kia. Cars Korean brand, manufactured at Dongfeng factories, are sold in China, Russia and India. The construction of the company's factories in Argentina and Chile begins. Since 2004, the production of Daihatsu and Hyundai commercial vehicles and trucks has started at these enterprises.

In 2006, Dongfeng uses Nissan's technology to develop its first passenger car. In 2007 he debuts as a Rich model. This is a four-door pickup truck, which is equipped with a 2.5-liter engine with 110 hp. His maximum speed is 150 km/h.

Dongfeng Rich (2006)

Two years later, the company replaces gasoline engines, manufactured under license from Nissan, own diesel engines. In addition, Dongfeng releases its version of the Mitsubishi Space Gear minivan, equipped with engines developing 80 and 120 hp.

In 2007, official deliveries of brand cars to Russia begin. These were heavy duty trucks DFL 3310A, DFL 3251A and DFL4181A. Working since 2011 subsidiary Dongfeng Motor Rus.

In 2009, Dongfeng buys back 10% of the shares Volvo Trucks, expanding its design office by adding an engineering staff swedish brand. A year later, the first truck manufacturing plant in China opens. Volvo cars sold under the Dongfeng brand.

In 2013, with the help of the Chinese government, the company buys out a controlling stake in Volvo Trucks and completely transfers the production of the Swedish brand to China.

Sales increase in 2011 Honda cars Chinese assembly in the USA, which contributes to the growth of the company. In the same year, Dongfeng buys the release rights of all Nissan models under its own brand, brand factories are opened in Sweden and the UK.

Dongfeng Motor Corporation is a Chinese state-owned automobile manufacturer headquartered in Wuhan. Included in the "big four" of Chinese automakers. Under the Dongfeng brand, cars and commercial vehicles, passenger vehicles, auto parts, consumables, production equipment for mechanical engineering are produced. The load capacity of trucks manufactured by Dongfeng ranges from 500 kg to 220 tons.

The company has created a full production cycle, independently releasing everything from engines and transmissions to filters and oils. Now it owns 42 factories, the world's largest testing ground, and also enters the Guinness Book of Records for having the longest production line.

Dongfeng Motor Corporation cooperates with six global automakers and has more joint ventures with foreign auto companies than any other Chinese manufacturer. This allows it to sell Citroen, Honda, Kia, Nissan, Peugeot and Renault cars in China. Heavy trucks and buses are sold under the Dongfeng brand.

The name Dongfeng means "East Wind" in Chinese. The company was founded in 1969. During this period, China severed economic ties with the USSR and the countries of the East, which forced its industry to develop at an accelerated pace, relying only on its own strength. The state-backed company quickly built up a network of factories throughout the country. During the first two years, the construction of three factory complexes was completed, which began to produce automotive components, military equipment, motors and consumables.

In 1975, a military off-road truck was released, the carrying capacity of which was 2.5 tons.

Until 1978, Dongfeng did not produce civilian equipment, but with the advent of new management, the product range has also changed. Since 1985, the brand has received autonomy and is not controlled directly by the state.

In 1980, Dongfeng cooperated with the Ulyanovsk Automobile Plant on the joint production of trucks. More than 100 Russian specialists visited the company to train its employees and help in organizing an independent design bureau of the brand.

In 1986, Dongfeng produced 100,000 vehicles. By the beginning of the 90s, it became one of the largest enterprises in China and the largest Chinese manufacturer of trucks and their components for Japanese brands. In 1992, Peugeot-Citroen PCA organizes joint production with the brand, and the company is renamed Dongfeng Motor Corporation. A year later, the brand begins selling passenger cars, the Chinese automaker enters into contracts with Honda, Mitsubishi and Nissan, and its annual sales exceed 220,000 units.

In 1994, Dongfeng Motor Corporation products covered 60% of China's automotive market. Under its own brand, not only trucks are produced, but also cars based on Mitsubishi Colt, Honda Civic and Nissan Sunny. In addition, the company manufactures special equipment widely used in China and Thailand, as well as ambulances, fire engines, loaders and cranes.

In 1998, Dongfeng Motor suffered a loss of 396 million yuan. It is possible to overcome the crisis only two years later, when sales again reach the level of 220,000 cars.

Since 2001, Dongfeng has been manufacturing a new generation of 4-cylinder and 6-cylinder powertrains for French marks Peugeot and Citroen, as well as 8-cylinder engines for buses. This became possible after the purchase of several patents by the American company Cummins.

In 2003, Dongfeng Motor establishes a joint venture with Nissan, moves its headquarters from Shiyan to Wuhan, and takes a new name - Dongfeng Motor Company Limited. This will allow the Chinese manufacturer to continue development and enter the international market.

In the same year, an agreement was signed to establish a joint venture with Kia. Korean brand cars manufactured at Dongfeng factories are sold in China, Russia and India. The construction of the company's factories in Argentina and Chile begins. Since 2004, the production of Daihatsu and Hyundai commercial vehicles and trucks has started at these enterprises.

In 2006, Dongfeng uses Nissan's technology to develop its first passenger car. In 2007 he debuts as a Rich model. This is a four-door pickup truck, which is equipped with a 2.5-liter engine with 110 hp. Its maximum speed is 150 km/h.


Dongfeng Rich (2006)

Two years later, the company replaces gasoline engines manufactured under license from Nissan with its own diesel engines. In addition, Dongfeng releases its version of the Mitsubishi Space Gear minivan, equipped with engines developing 80 and 120 hp.

In 2007, official deliveries of brand cars to Russia begin. These were heavy duty trucks DFL 3310A, DFL 3251A and DFL4181A. Since 2011, the subsidiary company Dongfeng Motor Rus has been operating.

In 2009, Dongfeng buys out a 10% stake in Volvo Trucks, expanding its design office by adding the Swedish brand's engineering headquarters. A year later, the first factory in China for the production of Volvo trucks sold under the Dongfeng brand opens.

In 2013, with the help of the Chinese government, the company buys out a controlling stake in Volvo Trucks and completely transfers the production of the Swedish brand to China.

In 2011, sales of Chinese-assembled Honda cars in the United States are increasing, which contributes to the company's growth. In the same year, Dongfeng buys the rights to produce all Nissan models under its own brand, the brand's factories are opened in Sweden and the UK.

In 2012, the construction of the Infiniti plant in China begins, as well as the production of hybrid platforms for Toyota.

In 2014, Dongfeng enters the Russian market with passenger cars under the DFM brand - the DFM S30 sedan and the DFM H30 Cross hatchback. Trucks are represented by 6x4 and 8x4 dump trucks. Machines for Russian market are assembled from nodes that come from Europe, the USA and Japan.




Dongfeng DFM S30 (2009)

Now Dongfeng Motor Corporation sells cars in 92 countries, is the main strategic enterprise China's military-industrial complex. Its main production facilities are located in Shiyan, Xiyangfan, Wuhan, Guangzhou. In 2014, it produced more than 3.5 million vehicles.

Model range and prices →

Many drivers are often interested next questions- who releases DongFeng? manufacturer - DongFeng? whose dongfeng machine? who makes dongfeng cars? or whose production car DongFeng? - So here is the country of origin DongFeng - China (Wuhan)

DongFeng word meaning, (icon (sign), emblem, logo)

Meaning of the word dong feng- this is translated from Chinese as literally means like "Eastern wind"

Sign dong feng is a puzzle to decipher. Emblem dong feng possibly carries some gusts of wind, it is also possible the logo dong feng can mean some kind of windy cycle

The history of DongFeng cars with a photo


The history of DongFeng, a large Chinese corporation, began in 1969. Then, under the auspices of one company, several factories in different cities were merged. Each plant specializes in the production of several components for cars. So, these productions produce components for large transport technology(Shiyan), assemble cars And public transport(Hiyangfan). In addition, factories in the cities of Wuhan and Guangzhou specialize exclusively in the production of passenger vehicles.

Since the beginning of the history of DongFeng, the center of the company was located in the city of Shiyan, but in 2003 it was moved
in Wuhan. Production capacity companies provide jobs for more than 100,000 employees. Already in 2004, the value of DongFeng's assets amounted to 77 billion yuan. The company has always specialized in the production of various vehicles, DongFeng vehicles are a large passenger and cargo destination and budget cars. In addition, the company produces parts and components for its products.

DongFeng's main goal is to expand its market share in both the Chinese and international markets. The company tries to actively cooperate with the most diverse partners, so that each DongFeng machine is first and foremost quality car, albeit not equipped with the latest technology. The company is also engaged in the production of cars of other, more famous brands such as Nissan, Honda, Kia and others. DongFeng also actively cooperates with leading European manufacturers, thanks to which the joint company Dongfeng was created Peugeot Citroen automobiles ltd. It produces Citroen and Peugeot cars.


Thanks to close collaboration with leading automakers, DongFeng vehicles are built with their experience and in some cases the latest (and economical) technology, and the company itself has managed to introduce modern standards management and create an efficient corporation.

However, DongFeng specialists are also engaged in their own research, due to which their own unique developments in the field of passenger cars and vehicles are formed. road transport. Therefore, DongFeng vehicles are built using the best, and unique technologies on Chinese market. In addition, the company intends to continue to generously finance the research complex and expand production volumes, thanks to which it will be able to achieve significant success in the international car market.

Apart from transport vehicles, DongFeng manufactures light tractors and bulldozers, which have gained considerablepopularity among farmers. Each working machine DongFeng is created in such a way that you can attach various equipment which expands the scope of its application. In addition, this technique is quite easy to use, so almost any user can quickly get comfortable and immediately get to work.

DongFeng tailors the vehicles to the needs of the market to which they will be sent. So, in the DongFeng H30 Cross car, which is one of the most popular in Russia, the entire interface is translated into Russian. The quality of cars is beyond doubt, but users quite often complain about poor sealing and poor sound insulation. However, for cars budget class they are of high quality, so do not refuse dongfeng cars only because of the country of manufacture.



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