"Ford Motor" Ford motor Company), American car company specializing in the production of Ford, Mercury, Lincoln cars, trucks, various agricultural machinery. Ford owns Jaguar. The headquarters is located in Dearborn (Michigan), near which was once the farm of Henry Ford's parents.
The company was founded by Henry Ford in 1903 and, according to the idea of its creator, was immediately intended for the production of a mass cheap car. Initially, this was the "A" model, in 1908 it was replaced by the "T" model, dubbed "tin Lizzy" by cartoonists. The success of the new model was so great that the ever-expanding Ford factories could not cope with orders. In the first year of production of this model, 10,660 cars were sold, which broke all records in automotive industry that time.
At Ford Motor in 1913, for the first time in the world, a method of standardizing interchangeable parts of products and a conveyor technology for assembling automobiles were introduced in production, which made it possible to raise labor productivity by 40-60% in just one year. At the same time, the wages of workers and employees increased so that they exceeded the industry average twice. Enterprises are introducing an eight-hour working day. By the middle of 1914, 500,000 Model Ts had been produced; by 1923, every second car in America was made at Ford Motor factories.
In the 1920s and 1930s, Ford Motor actively opened branches in many countries of the world, including cooperating with Soviet Russia(creation of GAZ, AMO plants). Although Henry Ford was sharply negative about the October Revolution, he nevertheless believed that Russia had a great future if it embarked on the path of industrial development.
In 1922 Ford Motor acquired the Lincoln Company, which was entrusted to Edsel Ford. The older Ford's authoritarian management style becomes a favorite target of the leftist press, and Ford's refusal to tolerate unions in his factories sparks a campaign of real harassment. However, by the end of the 1920s, Americans were tired of the monotonous “T” model. Competitors from General Motors are breaking ahead, Ford Motor responds with the Ford A model, the popularity of which still lags behind Chevy and Buicks.
The Great Depression of 1929 dramatically reduced car sales. Wages are cut in half.
In 1932, the beginning of mass production of V-shaped 8-cylinder engines. Ford Motor Company becomes the first company to produce a monolithic eight-cylinder block. It will be many more years before Ford's competitors can mass-produce reliable V-8 engines. In the meantime, the Ford car and its reliable engine have become a favorite of practical Americans. An assembly plant was opened in Cologne.
Comparatively successful was the Mercury line of cars, launched in 1938. The company is nominally run by Edsel Ford, but his authority cannot be compared to that of his father. Business begins to stagnate, which lasted until the outbreak of World War II, when military orders improved things.
From 1942 to 47 production civil vehicles stopped abruptly, because the company directed all its efforts to military needs. The gigantic wartime program started by Edzel Ford produced 8,600 four-engined V-24 Liberator bombers, 57,000 aircraft engines, and more than a quarter of a million tanks, anti-tank mounts, and other military equipment in less than 3 years.
After the brief reign of old Ford (Edsel died in 1943), in 1945 power passed to Henry Ford II, who breathed new life into the company.
Ford Jr. reorganizes the recruitment system, uses brainstorming methods known to him from the war to develop the firm's strategy, inviting a group of system analysts.
In 1949 Ford Motor Company sells approximately 807,000 vehicles, increasing its profit from $94 million (the previous year) to $177 million and reaching its highest sales since 1929. Henry Ford II's post-war reorganization program quickly restored the company's health. The result was the construction of 44 manufacturing plants, 18 assembly plants, 32 warehouses of spare parts, two huge test sites and 13 engineering research laboratories in the US.
The launch of the Thunderbird series in 1955 and the now classic Mustang strengthened the financial position Ford Motor. The attractive 1965 4-seater Mustang became America's darling. In the first 100 days, 100,000 of these cars were sold. Total sales for the year were 418,812 vehicles, generating $1 billion in profits for the company.
In 1968, the first 1.6-litre Escort Twin Cam launched its racing career, successfully opening the season and winning circuits in Ireland, the Danish Tulip, the Austrian Alps, the Acropolis and the Scottish Rally for eight weeks. By the end of its first season, the Escort had won the famous 1000 Lakes Rally in Finland, helping Ford secure a strong position in the World New Car Rally Championship. Implementation of an electronic vehicle speed control system. Models with the Twin Cam Escort design continued to win worldwide in 1969 and 1970.
Very common in the 1970s and 1980s, Western European ford model Taunus/Cortina. The production of the station wagon (Kombi) Ford Taunus / Cortina family began back in 1970 (in Germany, models called Taunus have existed since the 63rd). The car was produced in almost all of the then European Ford plants, and the name Cortina was given to the English version with "right-hand drive". In January 1976, the second-generation Taunus/Cortina model, substantially redesigned, went into production.
Since 1976, with the start of production of Ford Econoline E-series hooded cargo-passenger models new generation began to use elements of the chassis, engines and transmissions, similar to SUVs and pickups of the F series. In 1992, a new range of comfortable 7-, 8-, 12- and 15-seat all-metal minibuses and four-door vans with a body was introduced to the market.
The Fiesta family has existed for over 20 years - the first generation appeared in 1976. The life path of models current generation, which began on Geneva Motor Show-89, approaching sunset. For 11 years, the Fiesta family has undergone a serious restyling twice (in 1995 and 1999), thanks to which it remains quite modern to this day.
Crown Victoria is one of the most popular models in the USA (in the police, taxi, rental, in the secondary market). Manufacturing in Canada. The debut of the model took place in 1978. The new generation of the car was released in December 1990. Appearance update - 1998.
The 1980 Bgonco full-size station wagon was an all-wheel drive pickup truck with a shortened base. The cross-country ability turned out to be quite high, so the model remained popular for a long time (in particular, in Alaska), even after the appearance of more modern models. In the first half of the 1990s, Vgopso became one of the leaders in the Russian market among used cars of this type. In 1990, the Vgopso models were replaced by more practical five-door Ford station wagons explorer.
Ford Escort is produced in the US and Europe, as well as in Argentina in three body styles: a five-seat sedan, a five-door station wagon and a ZX2 coupe. A generation of front-wheel drive European Ford Escort (Mod. 80) with a transverse engine was introduced in August 1980. Production American Ford Escort and Mercury Lynx continued until the summer of 1990. They were replaced by models developed on the platform Japanese Mazda 323. In January 1995, the design of the car was improved, a 4x4 version with a 1.6 liter engine appeared (in 1997, the production of the 4x4 model was discontinued). In 1998, a convertible was introduced.
In September 1982, models of the rear-wheel drive Sierra family with a five-door hatchback and station wagon (Kombi) appeared on sale, and the start of production of a three-door all-wheel drive model (XR4x4) with a 2.8-liter V6 engine was postponed until September 1983.
In November 1986, the launch of the 4x4 version of the Ford Scorpio. At the very end of 1991, the presentation of the roomy station wagon Scorpio Turnir took place. In the summer of 1998, the production of Scorpio was stopped, and the European branch of Ford decided to make the Mondeo model the flagship of the company.
Since the mid-1980s, Taurus has been produced. This model was named Car of the Year 1986, and in 1987 it became a bestseller in America. Streamlined cars with futuristic design beautiful names The Taurus and the Sable were milestones in Ford's transition to a new generation of 1980s vehicles that were fuel-efficient (in full compliance with congressional regulations), high-tech, and aesthetically perfect.
In the same year, the purchase of a 75% stake in Aston Martin-Lagonda took place.
The purchase of the Jaguar company in 1990 further increases the range of Ford models, which in terms of comfort do not resemble the “tin Lizzie” in any way, and a year later, Ford Galaxy was created for the production of a multi-purpose car. joint venture with the German corporation Volkswagen.
The company is open to innovation and change; it is interesting that Ford Motor, a pioneer in the introduction of the conveyor, is the first among large corporations and abandoned it, since modern workers are more productive in doing work in which there is an element of independent creativity.
The Ford Explorer, which debuted in January 1990, is between the competing Blazer and Tahoe models in size and has been the best-selling SUV in the North American market for many years (about 400,000 a year). The debut of the new generation Explorer in 2001 model year.
In 1993, the Ford Mondeo was released and immediately set new safety standards in its class. The very next year, this car was recognized as the Car of the Year in Europe and became a favorite among buyers. For 1994, the Windstar minibus was also new. In the same year, the purchase of the remaining shares of Aston Martin-Lagonda took place.
Ford Windstar was first shown in January 1994. In 1998, the model was restyled. Produced in Canada.
The first show of the Ford EUROPE Galaxy took place in February 1995 in Geneva. At the Geneva Motor Show 2000, a modernized model with an updated design was presented.
In 1996, the 250 millionth car rolled off the assembly line of the company. The implementation of the Ka model has begun.
The Ford EUROPE Puma, a small sports coupe based on the Ford Fiesta, was first introduced at the Geneva Motor Show in March 1997.
FORD Focus, for a long tradition bearing the name of Turnier. The European premiere of the hatchback took place in early 1998 in Geneva.
In 1998, Ford Motor Company becomes the 2nd largest car and truck manufacturer in the world in terms of total.
In 2000, an international jury of 126 automotive journalists, summing up the results of the unprecedented competition "Car of the Century" ("Car of the Century"), chose the legendary Ford T. Tin Lizzie ("Tin Lizzie") became the "Machine of all times and peoples" car, the assembly of which was established on the assembly line on a massive scale. The new method made it possible to start large-scale production of machines, improve their quality and sharply reduce the cost. It was the conveyor assembly that made the car a means of transportation accessible to everyone. And the first in a row really production cars was a Ford model.
The Ford Escape compact SUV was first shown as a prototype in January 2000 in Detroit. The development was carried out jointly with Mazda. Car production is carried out at a plant in Kansas City.
Ford EUROPE Maverick, compact all-wheel drive SUV, the European equivalent of the Ford Escape. Since 2000, it has been produced jointly with Mazda on the basis of the Mazda Tribute. The new Ford Maverick combines the hallmarks of an SUV and a road car.
2001 - the company presents a fundamentally new Ford Mondeo model. Its appearance can be considered a revolutionary event. This car, developed by the European division of Ford Motor Company, was created on the basis of fundamentally new design technologies. The essence of this technical revolution- in powerful software product, called SZR, which is a complex of computer design systems, computer-aided design and an extensive information database.
Today, Ford Motor Company has its own production, assembly and sales centers in 30 countries around the world. The company annually produces millions of cars, trucks and tractors and is a leader automotive sales outside of North America. Ford Motor Company sells over 70 various models cars around the world, produced under the brands Ford, Lincoln, Mercury, Jaguar and Aston Martin. The company also has a stake in Mazda motor corporation And Kia Motors n.Corporatio
In the "big three" of the American automobile business, Ford Motor occupies an honorable second place in terms of sales.
The history of this legendary automaker began back in 1903, when Henry Ford ( Henry Ford) founded a small company with eleven companions Ford Motor Company. The starting capital was $28,000, which was raised thanks to various investors. Ford already had the richest experience in engineering, motor racing and business. True, his first company Detroit Automobile(1899-1900) went bankrupt, having managed, however, before that to release several racing monsters, which simply did not exist on the tracks of those years.
The negative experience of selling fabulously expensive cars was not in vain - Ford has now decided to start producing cars that would be available to the average consumer. The first product was the Ford Model A, a small "gasoline sidecar". And in 1908, the legendary Ford T was born, which was destined to "put all of America behind the wheel." The car was initially quite affordable, and after the introduction in 1913 at factories Ford Motor Company conveyor assembly, has become even cheaper. In Europe, the First rumbled with might and main World War, and in the USA every ten seconds another Ford T model left the factory gates. The concept of "Ford conveyor" will become a household word, a symbol of monotonous and almost slave labor (especially in the USSR).
Ford T quickly becomes a real legend. The people dubbed him "Tin Lizzy" ("Tin Lizzy"). The car was produced in the most various modifications bodies (their number was not just large, but huge - the car was adapted literally for everything, from a pleasure roadster and a two-door sedan to a tow truck and a cattle carrier). Ford T was as simple as possible and, as a result, very reliable. A joke went around the country, about how a certain owner of this car repaired his junk miracle by buying a variety of junk from a junk dealer. By the way, Ford understood perfectly well how important it was to provide consumers with spare parts and paid a lot of attention to this issue, which once again had a positive effect on the popularity of the "T" model. "Tin Lizzie" was produced until 1927.
In addition to the legendary “T”, other models rolled off the assembly lines, many of which served as role models for other companies. So exactly Ford cars formed the basis of the products that he began to produce GAS.
The Second World War brought with it military orders. The production of civilian cars was stopped, all production capacity allowed for the production of military equipment, including tanks and aircraft. Henry Ford was not considered a trustworthy citizen, having managed to earn a lot of unflattering characteristics. He openly expressed his pro-Nazi views, was a staunch anti-Semite and a member of the Ku Klux Klan. However, he was also the owner of the largest factories in the country, so the military turned a blind eye to his past. However, in 1946, Ford will still be awarded prestigious awards for services to industry and the country. It happened just before the death of the founder Ford Motor Company, which overtook him in 1947, after which the management of the company passed into the hands of Henry Ford II - the grandson of Henry Ford.
Ford's death did not affect the development of the company in any way. She continued to develop at an accelerated pace, turning into a truly respected and even legendary. One after another, models appear that in the very first years of production become very popular, real bestsellers, experiencing reincarnations, one after another (a classic example is Mustang). For many Americans (and not only for them) Ford has become synonymous with the concept of "great car".
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| Ford Thunderbird 1964 (image from here) |
Headquarters Ford Motor Company is located near Detroit, in Dearborn, Michigan, USA (Dearborn, Michigan, USA). The company is one of the three largest car manufacturers in the world. The widest range of products is produced - cars of different sizes, purposes and costs. Much attention is paid to various types of racing. Representative offices and factories of the company are scattered around the world.
Brands
In 1958 Ford Motor Company produced cars under the brand Edsel. It was an attempt to offer the buyer a prestigious, but fairly affordable car. The attempt is extremely unsuccessful - in 1960 production Edsel that enjoyed extremely little demand was curtailed. Ford lost millions of dollars on it, and Edsel became synonymous with failure.
Acquired in 1986 English stamp Aston Martin Lagonda. The purchase was not very successful and in 2007 they got rid of it by selling it to a consortium of investors, led by the company Prodrive.
Also unsuccessful was the purchase in 1990 Jaguar and in 2000 Land Rover. They went to the Indian Tata Motors in 2008.
Things did not go too well in the case of Volvo Cars, acquired in 1999 and sold in 2010 by the Chinese Zhejiang Geely Holding Group.
From the brand founded in 1939 Mercury, under which cars of the middle price category were produced, it was also decided to refuse. The brand ceased to exist in 2010.
The brand has existed for several years. Merkur- from 1985 to 1989. It was sold mainly in the US and Canada, although a few models still reached Europe.
Subscribe to| Full title: | Ford Motor Company. |
| Other names: | Ford (Ford) |
| Existence: | 1903 - present day |
| Location: | USA: Dearborn, Michigan. |
| Key Figures: | William Ford Jr. (Chairman of the Board of Directors) Alan Mulally (President). |
| Products: | Cars and commercial vehicles: Ford |
| The lineup: | Ford Mondeo Ford Kuga Ford Airstream Ford GT (2003) Ford Windstar Ford Ka Ford Flex Ford Explorer Ford Orion Ford Probe Ford Excursion Ford Edge Ford Cougar Ford C-Max Ford Crown Victoria Ford EcoSport Ford Fiesta Ford Five Hundred Ford Capri |
Henry Ford (Henry Ford) - the greatest personality in the history of the automotive industry.
Once upon a time, it was he who, while still a boy, working on his father's farm, flopped hard from his horse. The incident occurred in the USA, in the state of Michigan on the outskirts of the city of Dearborn, in 1872. Having risen to the ground after a fall, Henry set a goal in his life to create a type of transport for people that would be safe, comfortable, unlike carts (carriages) with horses or just riding while sitting on a saddle.
Ford Motor Company.
Having matured, Henry Ford teamed up with his 11 friends, enthusiasts like himself. On June 16, 1903, they all gathered together start-up capital in the amount of $28,000 and applied to set up a manufacturing plant in Michigan.
So there was Ford company motor company. Her first automotive invention was the "gasoline sidecar", which received the brand name "Model A" and was driven by an engine in eight Horse power.
10 years after the first release of the car, Henry Ford was called the genius all over the world, who gave the entire earthly society the first car available to every person - the Ford T. In addition, Ford Motor Company is the very first company in the world that introduced assembly line production of cars. Due to technological advances and constant innovation, Ford was able to reduce the price of the Tin Lizzy from $850 to $290.
So what is the secret to the success of the Ford Motor Company's automobile production, which has been going on for over a hundred years? Henry Ford created his company, dreamed of inventing such a car, the price of which in total would be the annual salary of a simple worker who worked at a car assembly plant in Detroit.
Henry Ford's very first car was the Model A.
The Ford company in its entire history, which has endured for about 140 years and has undergone great changes. But, despite this, the most important principles of production work remained unchanged - cars for people should be affordable, modern and reliable.
Henry Ford was born July 30, 1863 in Springfield, Michigan. His parents were named William and Mary Ford (William and Mary Ford), who had six children. Henry was the oldest of them. My father and mother owned a farm, which flourished. Therefore, all the childhood of the future genius was spent on the family farm, where Henry went to an ordinary rural school, and after that he helped his parents with the housework.
When Henry was 12 years old, he built a small workshop for himself, in which he spent all his free time with great pleasure. A few years later, he will create his first steam engine, designed in this workshop.
most famous and popular car of the last century - Ford T. It is thanks to the series of this brand that the car has turned from a toy for the rich into a means of transportation that is available to everyone.
Henry Ford takes a job as an assistant machinist, moving to Detroit in 1879. Three years later, he moved to Dearborn, where he designed and repaired steam engines for about five years, but sometimes worked part-time at a factory in Detroit. After 9 years, Ford marries Clara Bryant and in 1888 successfully occupies one of the leading positions at the sawmill.
Three years later, in 1891, Ford became an engineer at the Edison Illuminating Company, and two more years later he was promoted to chief engineer. Now Ford has more free time plus a very decent income. Thanks to this, Henry was able to devote more time to the creation of an internal combustion engine.
The first version of the engine was developed in the kitchen, in the house of Ford himself. After that, he fastened it to a four-wheel bicycle frame. The result is a quad bike. In 1896, it was he who became the first Ford car. In 1899, Henry Ford left Edison Illuminating to form his own company, Detroit Automobile. A year later, the company will go bankrupt, but despite this, Ford will have time to produce several models of racing cars. Also in October 1901, Ford would take part in the auto race, where he would become the winner, overtaking the then current US champion Alexander Winton (Alexander Winton).
Model T was produced in the form of a convertible, pickup truck, passenger car and other types of models. Ford Motor was formed in 1903. Henry Ford founded the company along with 12 founders from Michigan. Ford himself was at the head of the company, holding the position of vice president and chief engineer, and he also owned a controlling stake of 25 percent.
To create a car manufacturing plant, the company bought the Mack Avenue van factory in Detroit and converted it to its line of business. Ford hired teams of 2-3 workers under his management and they made auto parts to order.
On July 23, 1903, the first Ford car was sold. The first model was the "gas sidecar" or Model A, powered by an eight horsepower engine. On the market, the car was assigned as a simple and affordable car, which even a teenager of 15 years old can drive. Thereafter, Henry Ford became the principal owner and chief president of Ford Motor.
Thanks to the first representatives of the company Schreiber, Thornton, Perry (Schreiber, Thornton, Perry) from the UK in 1907, the Ford logo was invented in the form of an oval. He characterized Ford cars as a symbol of reliability, efficiency and personified the "brand of the highest standard."
Henry Ford supervised the general work of production. Over the next five years, under his management, nineteen letters from Model A to Model S were involved, some of which remained at the initial or research levels and did not reach the level of production and release to the market.
Henry Ford was able to fulfill his dream only in 1908. He released the Tin Lizzy model (Tin Lizzy, as the Americans affectionately called her) - Model T. This car model has become the most famous in the history of the auto industry. The base price of the car was $260. During the first year of release, eleven thousand were sold. car model T. Its appearance on the market meant as a new era or evolution of the mode of transport.
Ford cars did not require complex Maintenance, they could even drive over rough rural roads, in general, they were easy to drive. As a result, the demand for the car was constantly growing, and it became an object of mass production.
Also, on the main base of the Model T building, cars of other modifications are produced: minibuses, ambulance, finely freight transport, small vans, etc. In addition, a version was also made for a military ambulance.
With the increase in labor productivity and product quality, consumer demand from buyers also grew. Henry Ford becomes the very first in the world who decided to introduce an assembly line into automobile production. Thanks to him, the worker, staying in one place, performed only one operation, so every ten seconds a completely new Model T descended from the assembly line. The assembly line was one of the significant stages in the manufacturing revolution.
Family company.
Henry Ford, along with his son Adsel Ford, in 1919 bought shares in Ford Motor Company from other founders of the enterprise for $105,568,858, after which the company became their family firm, and the Fords were its sole owners. In addition, Edsel Ford inherited the position of chief president of Ford Motor from his father, a position he held until he died suddenly in 1943. In the future, after the death of his son, Henry Ford has to again lead the management of the company.
Ford Fordor Deluxe - also became a wildly popular car model in its time.
In 1927, the Model A became the first to feature the Ford logo on the grille in an oval silhouette. Most Ford vehicles until the late fifties were produced with a dark blue badge logo, which is now known to many buyers. But, despite the fact that the oval pattern was approved as the official logo of the company, it was not applied to cars until the mid-seventies.
Constant progress and an accelerated lifestyle of a person, forced the company to introduce technology innovations and increase capacities. Ford Motor Company has always tried to keep up with the times.
In 1932, the company introduced the public to the V-shaped 8-cylinder engine. On April 1 of the same year, Ford became the first to produce such a monolithic engine. A series of cars with this engine has become the most popular among most Americans.
There is an assumption that our "Seagull" is a copy of the Ford Fairlane. What do you think?
In the same Ford- has become the most common car, due to its maintainability and auto parts available in US stores. In 1934, Ford trucks (with a completely modified engine) were produced for large cities and working farms.
After, with every year of popularity personal transport people also have a safety problem in cars. Ford does not get past this problem. He again becomes the one who is the very first to use safety glass in the production of a car. The main principle of the company's general policy has been and remains concern for human life. Therefore, the plant was constantly developing to reduce the risk to the person who was behind the wheel. Buyers have always generously paid for this with their love and predisposition to the Ford brand.
The Ford brand is becoming famous and popular not only in America. In addition to it, Ford Motor Company opens a large network of factories, stores and branches all over the world, including Russia and Europe. All over the world, Ford cars are selling well and are becoming a people's brand of genuine quality.
50-60s.
After the Second Patriotic War, Henry Ford in 1945 inherited his powers as the head of the company, Henry Ford the second (eldest grandson). In addition, in May 1946, Henry Ford Sr. was awarded an honorary award for services to the automotive industry, as well as Golden medal at the end of the same year for services to society by the American Petroleum Institute.
Ford F-100 - became a cult car among pickup trucks, hooking a huge number of US residents on it. This model is still popular today.
On April 7, 1947, Henry Ford Sr. died at the age of 83 in Dearborn. His death marked the end of the initial and turbulent period of the Ford Motor Company and, despite this, opened the door to a new automobile era. The grandson of Henry Ford Sr. continues the work and dream of his grandfather with dignity. Appears, a new Ford model. June 8, 1948 on car exhibition in New York, the model of the future 1949 is solemnly presented. Its unique design set it apart from the rest: independent front suspension, opening rear side windows, and sleek side panels.
A novelty in automotive design, it has become an amalgamation of the body and fenders. Ford Motor Company achieves high sales of these models in 1949, which is the highest sales since 1929. The company's profits begin to grow at a high speed, and this, in turn, allows to increase the number of factories, branches and open new engineering and research centers.
The Ford Thunderbird model - in those years becomes the most luxurious and legendary sports car. In the further development of the company, new areas of its activity are opened: 1. Ford Motor Company - the financial business of the FORD brand itself. 2. American Road Insurance Company - an insurance company. 3. Ford Parts and Service Division - automated replacement of spare parts. As well as the production of automotive electronics and technology, space technology, computer development, etc.
And, in the end, Ford Motor Company in January 1956 becomes an OJSC (open Joint-Stock Company). Now on this moment There are more than seven hundred thousand founders and owners of shares.
In the 1960s, the focus of the company was on the younger generation. Ford Jr. is redirecting car production to producing sports and affordable cars designed for young people.
After that, in 1964, the Ford Mustang, named after the P-51 military aircraft, appeared on the market for the first time. Its feature was that it was used the new kind engine. It combined the transmission and the drive axle together. Also, the differences were in the new body design, which combined all the modern trends of those years.
Ford Mustang - has become a real masterpiece among sports cars and the younger generation.
Such interest in the Ford brand has not been observed since the release of the first Model A. The company's expectations have exceeded themselves. Nearly 100,000 Mustangs were sold in the first three months after launch.
After such success, the inspired employees of the company continue to work on improving the design. New trends and innovations in automotive design are beginning to be applied. As a result, the Corina and Transit models are born.
In turn, Ford Motor Company continues to work on road safety projects. Proving thereby that profit is not the main goal of the company.
The Model GT40 wins the 24 Hours of Le Mans, ending Ferrari's lead in the event.
Also Ford Motor Company in 1970 was the first company in the world to introduce disc brakes to a wide range of production. In 1976 and thereafter, the official oval-shaped Ford logo with a blue background and silver letters appears on all car bodies. This made it possible to know ford cars in any country in the world.
Model Ford Taurus - was awarded the "car of the year" in the United States, because of its comfort and economy, which also became a popular hit.
After, in turn, such models as the Ford Taurus and the Mercury Sebale appeared. They were designed as fuel economy vehicles. The company's designers and specialists have been constantly innovating to create a truly necessary car for middle class people.
It is worth noting that the Model Ford Taurus was designed as a car in which every detail was made to perfection. Such fruitful work brought success to the company and in 1986 the Ford Taurus became the number one car in America and was recognized as the best car of the same year.
After these events, the Model Ford Mondeo was released. It replaced the Model Ford Scorpio despite being smaller than it in early production.
Then, in 1994, a number of new products appeared in addition to such as the Model Ford Mondeo. These are the new Windstar minibus, a modified Model Ford Mustang, as well as the new Model Ford Espire.
After some time in North America new improved Model Ford Taurus and Model Mercury Tracer. The first ones were made in them, modifying the design of the body and interior after the outdated style of the eighties. also in European countries, the design changes were shown to the public Minivan Galaxy, Model Ford Fiesta and F-series pickup.
The new Model Ford Galaxy minivan was built on the same platform as the Ford Seat Alkhambra and Ford Volkswagen Sharan, their domestic and external differences could easily be counted on the fingers.
Present tense.
Many years later, the main principle of the production of Ford Motor Company was the combination of car improvement plus the minimum production costs, which allows the company to produce world-class cars. Now the Ford company releases for sale around the world more than seventy modifications of cars under different Ford brands, Lincoln, Aston Martin, Mercury, etc. Also Ford Motor Company has a stake in other companies such as Kia Motor Corporation or Mazda Motor Corporation.
The Model Ford Focus is a new model that has replaced the assembly line production of the Model Ford Escort. Ford Focus has gained wild popularity among Russian citizens even before the start of the main production. You can buy an engine for Ford Focus 2 at this link.
New official factory Ford Motor Company was opened on July 9, 2002 in the city of Vsevolzhsk in the Leningrad Region of the Russian Federation. In the Russian branch of the company, complete process production cycle.
About thirty years ago, the famous American manager Lee Iacocca said that by the beginning of the 21st century, the world automotive market there are only a few players left. The ex-president of Chrysler and Ford saw through the trends in the further development of the automotive industry, so it is not at all surprising that his predictions are confirmed.
The world's largest automakers and alliances
At first glance, it may seem that there are many independent automakers in the world, but in fact, most auto companies are part of various groups and alliances.
Thus, Lee Iacocca looked into the water, and today there are actually only a few automakers left in the world who have divided the entire global car market among themselves.
What brands are owned by Ford
Interestingly, the companies he headed - Chrysler and Ford - the leaders of the American auto industry, suffered the most serious losses during the economic crisis. And they had never been in such serious troubles before. Chrysler and General Motors became bankrupt, and only a miracle saved Ford. But for this miracle, the enterprise had to pay too much expensive price, because as a result, Ford lost its premium division Premiere Automotive Group, which included Land Rover, Volvo and Jaguar. Moreover, Ford lost Aston Martin, the British supercar manufacturer, a controlling stake in Mazda, and liquidated the Mercury brand. And today, only two brands remain from the huge empire - Lincoln and Ford itself.
What brands belong to the auto concern General Motors
General Motors suffered no less serious losses. The American company lost Saturn, Hummer, SAAB, but its bankruptcy did not prevent us from defending Opel brands and Daewoo. Today, General Motors includes such brands as Vauxhall, Holden, GMC, Chevrolet, Cadillac and Buick. In addition, the Americans own the Russian joint venture GM-AvtoVAZ, which produces the Chevrolet Niva.
Automaker Fiat and Chrysler
And the American concern Chrysler now acts as a strategic partner of Fiat, which has brought together such brands as Ram, Dodge, Jeep, Chrysler, Lancia, Maserati, Ferrari and Alfa Romeo under its wing.
In Europe, things are somewhat different than in the US. Here the crisis has also made its own adjustments, but the position of the monsters of the European automobile industry has not been shaken by this.
What brands belong to the Volkswagen Group
Volkswagen is still accumulating brands. After buying Porsche in 2009 in part of Volkswagen Group has nine brands - Seat, Skoda, Lamborghini, Bugatti, Bentley, Porsche, Audi, manufacturer Scania trucks and VW itself. There is evidence that soon this list will include Suzuki, 20 percent of whose shares are already owned by the Volkswagen Group.
Brands owned by Daimler AG and BMW Group
As for the other two "Germans" - BMW and Daimler AG, they cannot boast of such an abundance of brands. Under the wing of Daimler AG are the brands Smart, Maybach and Mercedes, and BMW history includes Mini and Rolls-Royce.
Renault and Nissan Automobile Alliance
Among the world's largest automakers, one cannot fail to mention the Renault-Nissan alliance, which owns such brands as Samsung, Infiniti, Nissan, Dacia and Renault. In addition, Renault owns 25 percent of AvtoVAZ shares, so Lada is also not an independent brand from the French-Japanese alliance.
Another major French automaker, PSA, owns Peugeot and Citroen.
Japanese automaker Toyota
And among Japanese automakers, only Toyota, which owns Subaru, Daihatsu, Scion and Lexus, can boast of a “collection” of brands. Also included in Toyota Motor truck manufacturer Hino is listed.
Who owns Honda
Honda's achievements are more modest. In addition to the motorcycle department and premium brand Acura the Japanese have nothing else.
Successful Auto Alliance Hyundai-Kia
In recent years, the Hyundai-Kia alliance has been successfully breaking into the list of leaders in the global automotive industry. Today he produces cars only under by Kia brands and Hyundai, but the Koreans are already getting serious about creating a premium brand that could be called Genesis.
Among the acquisitions and mergers of recent years, we should mention the transition under the wing Chinese Geely Volvo brand, as well as the acquisition of the English premium brands Land Rover and Jaguar by the Indian company Tata. And the most curious case is the purchase of a famous Swedish brand SAAB is the tiny Dutch supercar manufacturer Spyker.
The once powerful British auto industry is dead. All the famous British car manufacturers have long since lost their independence. Their example was followed by small English firms that passed to foreign owners. In particular, the legendary Lotus today belongs to Proton (Malaysia), and the Chinese SAIC bought MG. By the way, the same SAIC had previously sold the Korean SsangYong Motor to the Indian Mahindra&Mahindra.
All of these strategic partnerships, alliances, mergers and acquisitions have once again proven Lee Iacocca right. Single firms in the modern world are no longer able to survive. Yes, there are exceptions, like the Japanese Mitsuoka, the English Morgan or the Malaysian Proton. But these companies are independent only in the sense that absolutely nothing depends on them.
And in order to have annual sales amounting to hundreds of thousands of cars, not to mention millions, one cannot do without a strong “rear”. In the Renault-Nissan alliance, partners provide support to each other, while in the Volkswagen Group, mutual assistance is ensured by the number of brands.
As for such companies as Mitsubishi and Mazda, in the future they will face more and more difficulties. While Mitsubishi can get the help of partners from PSA, Mazda will have to survive alone, which in the modern world is becoming more and more difficult every day ...
The main production of which is located in America. It produces not only cars (Mercury, Ford, Lincoln), but also trucks and various agricultural machinery.
The history of Ford is unequivocally connected with its discoverer, director and simply brilliant man Henry Ford.
The stage of the company's birth from 1900 to 1920
The location of the company is a small factory specializing in the production of carriages. One of the first significant achievements of Henry Ford is a sidecar for carrying passengers, called "Model A". Her work was carried out at the expense of, the power of which was eight horsepower.
The car was considered the most perfect of all present on the market. The ease of its control attracted even the most demanding gentlemen. For the next five years, Henry Ford was engaged in a constant increase in the production of this type of transport. This served as a significant impetus. Wheelchair models are constantly being upgraded and improved. However, many of them have not gone beyond the experimental level.
Henry Ford's company made a huge breakthrough in 1911. The newly created by the brilliant designer car "Iron Lizzy" became available to a huge number of the population. The second name of the car is "Model T". In the auto industry, such a modification enjoyed a special and. The price component for the "Model T" fluctuated within two hundred and sixty dollars. Approximately 11,000 pieces of equipment were sold during the year.
Mass production of cars begins precisely after the appearance of the Iron Lizzy on the car market, and the demand for personal vehicles began to gain incredible momentum.
Parallel to production famous model some are being developed. Among them are ambulances, pickup trucks, small buses and vehicles for the transport of goods.
In order to meet significant consumer demand, Henry Ford for the first time switched to assembly line production. At the same time, the work of each participant in the process has a narrow focus, forces are not scattered to perform several phases of the process at once. The moving conveyor has literally revolutionized the automotive industry..
Second stage of development from 1920 to 1940
The rhythm of people's lives was constantly increasing, as was the production capacity of the company. Developers worked day and night on new inventions that would meet all the requirements of the population.
1932 was marked by the release of a monolithic eight-cylinder V-shaped power unit. The Ford company became a pioneer in the creation of such equipment. with this engine for a long time were a priority for a huge number of Americans.
On the video - the history of the Ford brand:
Two years later, the modified power unit appeared on many trucks.
In the same period, buyers begin to think about the safety of the car. This question becomes relevant for Henry Ford. The company's factories begin to produce safety glasses. The risks of harm to the human body are constantly minimised. A large part of the company's policy is based on ensuring safety for both the driver and passengers.
People's love for the Ford brand is growing exorbitantly. Cars occupy their cell in America, as well as in Russia and Europe. are considered truly popular.
The period from the forties to the sixties
In the early forties, the company put all its strength and power into the creation of specialized military equipment. Production civilian vehicles was temporarily suspended.
During the period of hostilities, the Ford plant produced 57,000 aircraft engines, 86,000 B-24 Liberator bombers, and 250,000 tanks.
In 1945, Henry Ford, after long and fruitful years, retires. He transfers all his rights to his grandson Henry Ford Jr. In 1947, the founder of a well-known company dies on his own estate. At that time he was 83 years old.
However, the company under the leadership of the grandson is still thriving. was introduced in 1949 at the New York Auto Show. She had a number of features:
- independent front suspension;
- smooth side panels;
- rear side windows that can be opened.
The standard of future automotive design was the integration of fenders and bodywork. The sale of these cars was a huge breakthrough in the life of the company. The volume of units sold exceeded .
The company's profits began to rise at an accelerated pace. Accordingly, production capacities began to expand: new factories, laboratories, test sites appear.
The company is taking root in the financial business, studying the features of insurance. Expands its activities in the electronics and space technologies. To date, the shareholders of Ford Corporation are 700 thousand people..
Period from 1960 to 1980
The main direction of the corporation in the sixties was youth. Production is dominated by affordable sports cars with modern and creative designs.
Period since 1980
During this period, the competitiveness of other manufacturers increases significantly. To stay afloat, the corporation begins to practice the implementation the latest technologies not only in passenger cars, but also in other industrial areas.
The main goal of designers is to create a world leader for executive class. The middle price segment also did not go unnoticed.
To demonstrate all its capabilities, Ford produces two models: the Mercury Sable and the Ford Taurus. Every detail in the cars is absolutely perfect. As a result, the Taurus became the 1986 car of the year. In the late eighties, both cars underwent crushing. All of America was kneeling before them.
The subsequent innovative models were the Ford Mondeo and the globally restyled Mustang. Galaxy minivans and F-series pickups appeared in Europe.
The main credo of the company: "While reducing production costs, achieve continuous improvement its products."
In our time, the Ford brand has earned recognition around the world. More than seventy are produced by factories. Among them are the most famous: Lincoln, Ford, Jaguar, Aston Martin.
The Ford company, in addition to its own numerous productions, has a significant number of shares in the Kia Motors Corporation and Mazda Motor Corporation.
The leaders of the American company do not stop there and are constantly working to improve their capabilities.
