Cherry factory in China. Chery - company history

Cherry factory in China. Chery - company history

05.03.2020

Wuhu city, Anhui province.

Chery (which means "special blessing" in Chinese) was founded in 1997 by the mayor's office of Wuhu, Anhui Province. Several state-owned companies and holdings of Anhui Province, as well as small investors, became its shareholders. Equipment from the European Ford plant was purchased for $25 million. Car production began in 1999 after the acquisition of a license for Seat's Toledo chassis.

You can read a detailed history of the car company on Wikipedia (where I got the top quote from), and I'll show you the plant itself.

1. The production of a car begins with the stamping of body parts.

2. Workshops are equipped with fully robotic lines.

3. Workers only carry out quality control.

4. Warehouse for storing stamped parts.

5. Assembly shop.

6. Incomprehensible body model. Who will tell you what it is?

7. Mandatory stand with product samples.

8. The assembly of the car begins on the stocks, where small body parts are welded into larger ones.

9. At this stage, the labor of workers is used - they place the parts in the slipway and weld them with a special apparatus.

10. Assembly line for body parts.

12. A container with components is “charged” into the conveyor, which the robot takes out and puts in place. And his colleagues are welding a new part.

13. "Convertible" :)

14. Some large parts (for example, a whole body sidewall) are installed in place under the supervision of workers.

16. The workshop has a central control system that is optimized for equipment developed in China.

17. The existing production capacity is sufficient for the production of 800 thousand cars. With the commissioning of two more production sites in Wuhu, production volumes will increase to a million.

19. Installing the windshield.

20. The population of Wuhu City is about 3 million people. Chery is one of the two largest enterprises in the city. In total, the plant employs about thirty thousand people, most of them are young people aged 25-30.

21. Mainly cars with bright interiors go to the domestic market, but slowly the European tradition of dark interiors also penetrates China.

22. Several models are assembled at the same time at the factory.

23. There are subsidized food, health care, transportation and housing programs for workers. In general, getting a job in a large enterprise in China is considered a great success. And the workers keep their jobs.

24. Engine production line.

25. "Marriage" - the connection of the body and chassis.

26. In 2011, Chery sold over 160,000 vehicles outside of China. This figure was a record not only for the company itself, but for the entire Chinese automotive industry.

27. Panels on the body protect the paintwork from accidental scratches when assembling the car.

28. Of course not :)

29. Almost finished Chery Tiggo.

30. One of the Chinese features - such jars of water or tea. Almost all Chinese go with them. At the airport, they pour water out of them, and the SAB checks that it is empty. Next, the Chinese goes to a special column and refills it with water.

31. Thousands of them...

32. Some kind of local booth.

33. Mini truck.

34. The Chery Automobile Test & Technology Center, which opened in 2010 and cost the company more than one and a half billion yuan, is the largest in Asia. It is one of the five most complete laboratories in the world. New engines, equipment, systems and more are tested here. In total, more than 1800 tests can be carried out.

35. A special test site where the operation of all vehicle mechanisms is tested in certain climatic conditions. The temperature range that can be set in the cab is from -20 to +40. During the tests, fuels specific to the region are used - thus, the conditions in which the vehicle will be operated are fully simulated.

36. Spice photo :) I was surprised that such cars ride not only on the territory of the plant, but also in the city.

37. Chery's crash center is the largest in Asia. Tests are carried out according to the NCAP safety assessment system. Since its opening in 2010, the center has passed more than 300 strength tests of vehicles. Alas, it was forbidden to shoot in the center, as some new car was being tested there, which is still terribly secret.

38. Test site.


Excursion to the Chinese plant "Chery", located in the city of Wuhu, Anhui Province.

Chery (which means "special blessing" in Chinese) was founded in 1997 by the mayor's office of Wuhu, Anhui Province. Several state-owned companies and holdings of Anhui Province, as well as small investors, became its shareholders. Equipment from the European Ford plant was purchased for $25 million. Car production began in 1999 after the acquisition of a license for Seat's Toledo chassis.

You can read a detailed history of the car company on Wikipedia, and I will show you the plant itself.

The workshops are equipped with fully robotic lines.

Workers carry out only quality control.

Warehouse for storage of stamped parts.

Mandatory stand with product samples.

The assembly of the car begins on the stocks, where small body parts are welded into larger ones.

At this stage, the labor of workers is used - they place the parts in the slipway and weld them with a special apparatus.

A container with components is “charged” into the conveyor, which the robot takes out and puts in place. And his colleagues are welding a new part.

Some large parts (for example, a whole body sidewall) are installed in place under the supervision of workers.

The existing production capacity is sufficient for the production of 800,000 vehicles. With the commissioning of two more production sites in Wuhu, production volumes will increase to a million.

Windshield installation.

Wuhu has a population of about 3 million. Chery is one of the two largest enterprises in the city. In total, the plant employs about thirty thousand people, most of them are young people aged 25-30.

Mainly cars with light interiors go to the domestic market, but slowly the European tradition of dark interiors also penetrates into China.

Several models are assembled at the factory at the same time.

There are subsidized food, health care, transportation and housing programs for workers. In general, getting a job in a large enterprise in China is considered a great success. And the workers keep their jobs.

Engine production line.

"Marriage" - the connection of the body and chassis.

In 2011, Chery sold over 160,000 vehicles outside of China. This figure was a record not only for the company itself, but for the entire Chinese automotive industry.

Panels on the body protect the paintwork from accidental scratches when assembling the car.

One of the Chinese features is such jars of water or tea. Almost all Chinese go with them. At the airport, they pour water out of them, and the SAB checks that it is empty. Next, the Chinese goes to a special column and refills it with water.

The research center Chery Automobile Test & Technology Center, which opened in 2010 and cost the company more than one and a half billion yuan, is the largest in Asia. It is one of the five most complete laboratories in the world. New engines, equipment, systems and more are tested here. In total, more than 1800 tests can be carried out.

A special test site where the operation of all vehicle mechanisms is tested in certain climatic conditions. The temperature range that can be set in the cab is from -20 to +40. During the tests, fuels specific to the region are used - thus, the conditions in which the vehicle will be operated are fully simulated.

Spice photo: I was surprised that such cars ride not only on the territory of the plant, but also in the city.

Chery's crash center is the largest in Asia. Tests are carried out according to the NCAP safety assessment system. Since its opening in 2010, the center has passed more than 300 strength tests of vehicles. Alas, it was forbidden to shoot in the center, as some new car was being tested there, which is still terribly secret.

Chery M11 Sedan.


CJSC Chery Automobiles Rus informs about the launch of Russian productioncarsChery at the facilities of the Derways plant in Cherkessk.In September from the assembly line of the plant300 commodity vehicles left - Bonus 3 sedans and Tiggo 5 crossovers. CarsCheryassembled in Russia have already entered the dealer network of the brand.

In July 2014, Chery announced the launch of a car production project in Russia. At a press conference, President of Chery Automobile Yin Tongyao said that the release of the first commercial vehicles is scheduled for September.

In October, it is planned to increase the production of Chery cars to 2,400 units (the total design capacity of the assembly line is 3,000 cars per month). The Chery Tiggo 5 crossover, which quickly gained popularity, will account for most of the production. Demand for this car has exceeded expectations, the number of orders in the two months since the announcement of the start of sales has exceeded 5,000.

Chery Bonus 3 (factory index A19) and Chery Tiggo 5 (T21) are part of the Ambition Line. Cars of this series are the embodiment of the company's new strategy aimed at introducing innovative solutions, modern technologies that improve product quality and provide a high level of safety and comfort. New models are guaranteed for 5 years or 150 thousand kilometers.

Chery Automobile explains the choice of Derways as an assembly partner with high quality standards and production culture. " Derways" is on the beststage of development. I am confident in the chosen partners”, said Yin Tongyao, President of Chery Automobile, during a visit to Moscow in July.

As part of the cooperation, Chery provided the partner with unique equipment necessary for the most expensive part of the car assembly process - body welding. In the future, Chery plans to increase the level of localization of production of a number of parts, components and assemblies to 50%, as well as open a joint engineering center.

It is planned that in the next year the cars assembled in Cherkessk will meet the needs of the Russian market. In the future, it is possible to expand the geography of sales of Russian-assembled Chery cars to the territory of the Customs Union.

“With the launch of our own production, the brandChery is entering a qualitatively new level of its development in Russia. This step confirms thatCherycame to the market seriously and for a long time. The company considers the Russian market among the priorities. We are building a high-quality dealer network, trying to respond more flexibly to the wishes of our customers. In recent yearsChery has done a lot to improve the quality of products and service standards, the development of the dealer network, actively promoting the brand on the market. The launch of production is a logical continuation of the serious work of our team. We believe in a bright future for the brandChery in Russia, no matter how difficult the current market realities are", - said Gennady Pavlov, General Director of CJSC Chery Automobiles Rus.

Z word meaning, (icon (sign), emblem, logo)

Model range and prices

Many drivers are often interested in the following questions - who produces Cherie's car? maker cherie? whose car is Cherie? who makes Cherie's car? or whose production of Cherie's car? - So, Chery's country of origin is China, but since 2010, some models such as (Chery Bonus 3 or (A19) and Chery Tiggo 5 or (T21)) are also produced in the Russian Federation, at the Derways car plant in Karachay-Cherkessia

In mid-July 2008, in Russian TagAZ plant the Chery Fora car assembly line was launched, which in the future will be sold by dealers under a slightly different name, namely Vortex Estina

Chery (Chery) word meaning, (icon (sign), emblem, logo)


The meaning of the word Chery in the lane. from Chinese literally as - "special blessing"

Visible emblem Cherie somehow demonstrates this most special

blessing. It should be noted that the sign Chery on modern cars

slightly modified, for example, the updated logo Chery can be found on the Chery Tiggo 5 model

The history of Cherie's cars with a photo


The Chinese car manufacturer, Chery, belongs to a galaxy of young Chinese brands that have made their own history in the recent times of the rapid development of the Chinese automobile industry. The history of the Chery brand began in 1997 in the wake of the rapid development of already existing automobile companies in China. Then, under the name of Kyu Rui, an enterprise was formed in the city of Wyxy with a joint share of public and private capital. And initially the enterprise was aimed at the production of motors in order to meet the growing needs of the automotive industry in the country.

Auto Chery (Chery) began to appear a little later, in 1999, as a result of the rapid development of the company. A little later, in2001, a 20% stake was transferred under the auspices of the Shanghai State Automobile Concern, which allowedto sell their own cars not only within the country, but also to export them. And the first such country wasMiddle Eastern Syria.

It was with the start of export deliveries that the appearance of the brand name Chery, which is more understandable on the world market, is connected. At first, without its own promising developments, the company produced licensed cars. Probably every car company in China has gone through this stage. Chery's first car was called Chery Amulet, and in fact, it was a copy of a successful Spanish car with a backlash type body - Seat Toledo, which, like many successful cars of the 80s, was already ending its life in Europe.

The expansion of the company's lineup was due to the appearance of a compact hatchback with the QQ index, which was designed to meet the growing demand, both in the market of China itself and in Asian countries. These are traditional markets where small cars are in steady demand.
In 2004 Chery's story continued as a purely state-owned company. Its assets were distributed between the federal authorities and the Anhui provincial authorities. At the same time, the company's net assets have already amounted to more than 1.5 billion dollars.
By this time, the company's lineup had expanded due to the large comfortable Chery Oriental Son sedan, which was later called Eastar. This executive car has long been a model of solidity and success in the markets of the East.

However, the company planned a wider expansion into the markets of other countries, and this required the development of other market niches. To this end, the lineup of Chery cars continued with the appearance of the first Tiggo crossover, which is the direct successor to the Japanese Toyota RAV 4. And this became the best choice, which allowed to increase the supply of the car for export, and also sufficient to transfer its own production to others. countries.
Already in 2006, the first cars of the company rolled out at a plant in Indonesia, and production began at a plant in Kaliningrad and Ukraine. Such a different geography of the location of assembly plants allowed Chery to cover more and more new regions where their own cars were sold.

Do not forget that it began with the production of engines. In this regard, there is nothing surprising in the fact that the company has become one of the most successful in this area as well. With a growing model range, it has become increasingly difficult to meet current powertrain needs. Therefore, a separate joint division Chery Engine was formed, which in the shortest possible time was able to develop a series of engines. Engines with a volume of 0.8 to 4.0 liters met Euro 4 environmental standards, which allowed Chery to gain a foothold on the European continent. It should be noted that the line of engines was not only diverse in volume, but this included V-shaped sixes and eights, and the total number of produced power units could be 400,000 thousand pieces.

The result of the fruitful work of the company was a sharp increase in the volume of cars sold. If in the first years, the numbersold cars did not exceed 100 thousand pieces, while everything was sold on the domestic market. By 2006, the number of cars that acquired Chinese citizenship was already 300 thousand units, and in foreign markets - more than 500 thousand units in total.
It should be noted that a lot is being done for the development of the company. After all, a sharp increase in the number of sales is not only a consequence of aggressive sales in the markets of various countries. It is not possible to achieve significant success in such a short time if we simply organize assembly production at production facilities, purchasing only the necessary equipment. Chery constantly invests in its own production, as well as in research and development. Thus, the company opened its first research institute six years after the company was founded. It should also not be forgotten that over the years the company has confirmed the high quality of its products by obtaining quality certificates from various countries.


The origin of the Chery company logo is characteristic. Visually, the emblem represents a visual connection of the Latin letters C - A - C, which stands for Chery Automobile Corporation. However, in the decoding of the manufacturer, one can read that "A" symbolizes the first class, and two hugging hands (C) - unity and strength. Then it becomes clear why the company managed to make such significant progress in its development in such a short time.
Of course, the young age of the company does not yet allow it to compete on equal terms with well-known automobile manufacturers. There are no proper developments yet. There are practically no traditions and unity of style of produced cars. But the main thing, with the current level of equipment, and the presence of healthy perseverance, is precisely the desire to make good cars. And now, when there is a sales market, production and human potential, it is a matter of time to do this.

Wuhu city, Anhui province. Chery (which means "special blessing" in Chinese) was founded in 1997 by the mayor's office of Wuhu, Anhui Province.

Several state-owned companies and holdings of Anhui Province, as well as small investors, became its shareholders. Equipment from the European Ford plant was purchased for $25 million. Car production began in 1999 after the acquisition of a license for Seat's Toledo chassis.

You can read a detailed history of the car company on Wikipedia (where I got the top quote from), and I'll show you the plant itself.

The production of a car begins with the stamping of body parts.

The workshops are equipped with fully robotic lines.

Workers carry out only quality control.

Warehouse for storage of stamped parts.

Assembly shop.

Incomprehensible body model. Who will tell you what it is?

Mandatory stand with product samples.

The assembly of the car begins on the stocks, where small body parts are welded into larger ones.

At this stage, the labor of workers is used - they place the parts in the slipway and weld them with a special apparatus.

A container with components is “charged” into the conveyor, which the robot takes out and puts in place. And his colleagues are welding a new part.

"Cabriolet":)

Some large parts (for example, a whole body sidewall) are installed in place under the supervision of workers.

The workshop has a central control system that is optimized for equipment developed in China.

The existing production capacity is sufficient for the production of 800,000 vehicles. With the commissioning of two more production sites in Wuhu, production volumes will increase to a million.

Windshield installation.

Wuhu has a population of about 3 million. Chery is one of the two largest enterprises in the city. In total, the plant employs about thirty thousand people, most of them are young people aged 25-30.

Mainly cars with light interiors go to the domestic market, but slowly the European tradition of dark interiors also penetrates into China.

Several models are assembled at the factory at the same time.

There are subsidized food, health care, transportation and housing programs for workers. In general, getting a job in a large enterprise in China is considered a great success. And the workers keep their jobs.

Engine production line.

"Marriage" - the connection of the body and chassis.

In 2011, Chery sold over 160,000 vehicles outside of China. This figure was a record not only for the company itself, but for the entire Chinese automotive industry.

Panels on the body protect the paintwork from accidental scratches when assembling the car.

Of course you can't :)

Almost ready Chery Tiggo.

One of the Chinese features is such jars of water or tea. Almost all Chinese go with them. At the airport, they pour water out of them, and the SAB checks that it is empty. Next, the Chinese goes to a special column and refills it with water.

Thousands of them...

Some local booth.

Mini truck.

The research center Chery Automobile Test & Technology Center, which opened in 2010 and cost the company more than one and a half billion yuan, is the largest in Asia. It is one of the five most complete laboratories in the world. New engines, equipment, systems and more are tested here. In total, more than 1800 tests can be carried out.

A special test site where the operation of all vehicle mechanisms is tested in certain climatic conditions. The temperature range that can be set in the cab is from -20 to +40. During the tests, fuels specific to the region are used - thus, the conditions in which the vehicle will be operated are fully simulated.

Spice photo :) I was surprised that such cars ride not only on the territory of the plant, but also in the city.

Chery's crash center is the largest in Asia. Tests are carried out according to the NCAP safety assessment system. Since its opening in 2010, the center has passed more than 300 strength tests of vehicles. Alas, it was forbidden to shoot in the center, as some new car was being tested there, which is still terribly secret.

Test site.

By the way, Cherie's company has a Russian-language blog -

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